Marshall University

The Principles of Leadership: Purpose + People

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Marshall University

The Principles of Leadership: Purpose + People

Brad D. Smith

Instructor: Brad D. Smith

Included with Coursera PlusLearn more

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

5 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

5 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Apply the Five Principles of Leadership (Potential, Purpose, People, Playbook, and Pay-It-Forward) to inspire teams.

  • Create a personal leadership mission statement.

  • Analyze your Journey Line to identify the experiences and themes that have shaped your values, purpose, and approach to leadership.

Details to know

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Recently updated!

September 2026

Assessments

4 assignments¹

AI Graded see disclaimer
Taught in English

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Build your subject-matter expertise

This course is part of the The Principles of Leadership: The Five P's Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 2 modules in this course

Explore the second principle of leadership: Purpose. Understand how a clear, common purpose transforms individuals from 'me' to 'we'. Learn the three pillars of purpose—declaring an inspiring mission, cultivating customer obsession, and defining shared objectives—to unify teams around a cause greater than self.

What's included

2 readings2 assignments3 plugins

Dive into the third principle of leadership: People. Learn how to assemble and nurture an all-star team, not just a team of all-stars. Explore the traits of curiosity (CQ), humility, and grit, and discover strategies for conducting effective interviews, establishing vulnerability, and leading through inquiry.

What's included

3 readings2 assignments7 plugins

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Brad D. Smith
Marshall University
0 Courses0 learners

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¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.