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Learner Reviews & Feedback for Fundamentals of Social Media Advertising by Meta

1,264 ratings
328 reviews

About the Course

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

Top reviews


Nov 11, 2020

Beautiful Course all deep concepts clearly explain wow its amazing teaching skill. A very friendly teaching style motivates me to learn more thank you very much, Dear professor, Daniel Kob.


Feb 3, 2021

This course is very useful for creating a creative of brief Social Media Ads and create a template for my business. I like too much advertising for target audiences and reduce the budget.

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126 - 150 of 346 Reviews for Fundamentals of Social Media Advertising

By Darashan C

Jul 24, 2021

Great for beginners! And an amazing follow-up to the previous course.

By Chin K L

Aug 1, 2021

Excellent course on social media advertising, useful and practical.

By Muhammad W

Jul 19, 2022

In This Course I learn How to Advertise On Social Media Platfrom

By Fatima A

Aug 2, 2022

Great course, so practical and professional!

Thank you so much!!

By Diego U C

May 5, 2022

Excelete intoducción a los anuncios de plataformas de display.

By Christopher M

Nov 12, 2020

I hope these course will lead to an opportunity with Facebook.

By Umer A

Aug 7, 2022

amazing course

learnt new tips and ways.recommended to everone

By Vaishnavi G

Apr 22, 2021

Yes it is good course for increased the knowledge. thank you.


May 30, 2022

greate experience , this course has explaind a lot of things

By ahmed m

Aug 18, 2021

brilliant instructor and excellent material , thanks a lot.


Jul 21, 2021

A very interesting course with a lot of useful information.

By Alice G V

Dec 22, 2020

Very helpful course to understand how social media works.

By Manuel G I

May 24, 2022

I learned a lot! Lessons are very practical. Thank you!

By Muhammed M

Mar 21, 2022

Really greaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaat

By Yeni N M

Mar 17, 2021

Me gustaría que fuera un poco más lenta la explicación.

By Zee Z

Jan 24, 2022

Very informative. I learned a lot about social media.

By Sasanka S

Aug 27, 2021

Very good content and well explained by the instructor

By saurabh k

Jun 26, 2021

good course for starting with social media marketing

By Jhonier P

Apr 27, 2022

Muy buena introduccion a los anuncions de Facebook,

By Amaury S R

Feb 26, 2021

Amazing course, very simple and incredibly useful.

By Abdul Q J

Oct 26, 2020

Really comprehensive coverage on the fundamentals.

By C M

Jun 1, 2022

Exceptionally translated and easy to understand.

By Quynh L T N

Jun 22, 2021

V​ery nice course and useful, pratical knowledge

By Agnes G

May 27, 2021

very helpful and really discuss the basic first.

By Maria P S

Feb 21, 2022

Thank you so much to this course. I learn a lot