Chevron Left
Back to Introduction to Social Media Marketing

Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
13,029 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

TA

Jul 9, 2023

It was helpful, The tools and resources so crucial to make the knowledge and facts constant in the mind. The content of course updated and that's grabbed my mind during the whole course.

Thank you.

KM

Jun 15, 2023

Very good course from Meta. Very good teaching from Anke. Overall, an impressive course. I want to learn more from Meta. Thank you Meta for reaching out to the Youth in Africa. We are indeed grateful.

Filter by:

601 - 625 of 4,071 Reviews for Introduction to Social Media Marketing

By Chinenye F M

•

Jun 16, 2023

The course was interactive, progressive and included illustrative examples with related projects that helped increased my knowledge of social media marketing.

By Gabriela A

•

Sep 20, 2022

Great way to start your career! Excellent as an overview to remember or go in-deep about some concepts in social media if you are a professional in the area.

By Sofoniyas T

•

Feb 27, 2021

this course is worth be taken by all entrepreneur, digital marketer and any one who loves leveraging social media for your own benefit, lost of insights in it

By Diego J

•

Aug 8, 2023

Muy completo para ser una introducción, si eres alguien con conocimento previo y experiencia en redes lo puedes terminar 10 veces más rápido de lo estipulado

By Cinamon C

•

Feb 7, 2022

This course includes informative fundamentals about social media marketing. Anke helps me to build the foundation to boost my learning passionate. Thanks ^^.

By Neil C

•

Jan 11, 2022

I enjoyed learning with Anke, she was very knowledgable and informative. Her accent was also very interesting to listen to so that kept me focus. Thank you!

By Gustavo R

•

May 2, 2021

Es un curso que te explica paso a paso sobre el uso de las redes sociales y te da un panorama sobre como empezar a usarlos de una manera muy fácil y sencilla

By Pippa R

•

Feb 19, 2021

I thoroughly enjoyed the course and found the flexibility of learning as and when I can fit it into my working day great. I look forward to the next course.

By Shahul H

•

Oct 19, 2020

I would recommend this course even for experienced professionals as this is a well structured reminder of what, why and how to perfect the social media game.

By Andy R

•

Apr 13, 2023

une formation très enrichissante et plein d'idée nécessaire pour le developement de notre résau par le biais du reseau sociaux

Merci beaucoup Coursera & Meta

By bc200203415 K U R

•

Dec 7, 2021

very clear and to the point lessons. I felt so convinient throughout the course.concise and easy to understand definitions are the good part of this course.

By Breanna L P

•

Aug 3, 2021

Great course for a beginner learning social media marketing. As a professional in SMM, this course was extremely easy as I have over 5+ years of experience.

By Calista P

•

Nov 20, 2020

Really helpful to Understand Marketing in General, From someone who doesn't come from marketing background to enhance your professional career in the future

By Akshat S

•

Mar 18, 2023

The course is well structured & clear the topics with basics. Assignments are useful & help build confidence in the course as we progress during the course

By Angela

•

Jul 17, 2022

I reall enjoyed this course. It is quite broad but simply put together.

i gained a massive knowledge and I am happy I took this course .

Thank you Coursera.

By Ahmad N

•

Jul 16, 2022

If you're a beginner you feel you're following really a path where everything is available in very easy way. Thank you "coursera" for such a good material.

By Natacha K

•

Feb 2, 2022

I love how the practical exercises really drive home the material covered. As someone that has never used social media, this covered all the bases. Thanks!

By Basak U

•

Jan 25, 2021

Anke Audenaert is great tutor. Her style is simple and engaging. The content was very fluent and broken down very well. It was a great introduction course.

By Annel R

•

Nov 18, 2020

This is a great introductory course for those who want to dive in to Social Media Marketing. It is also good for people who will start up their businesses.

By Diego A M G

•

Nov 17, 2020

Great course! The videos are easy to follow and very interactive / visual. The contents are also very up-to-date, considering how fast social media changes

By Alexandria W

•

Sep 20, 2022

This course allowed me to slow down and try each actionable to-do to see if it could work with my shop and it did. The teacher is engaging and I love it!

By Belyaev M A

•

Oct 31, 2021

The course is excellent, I have gained new knowledge that will be useful to me in the future, the only precipitate is an incorrect name in the certificate

By Nguyá»…n T T T

•

Aug 5, 2021

it is quite helpful in broadening knowledge about different social media platforms and how to apply to business. I think it needs more practical exercise.

By Silmi N I

•

Nov 10, 2020

I got some insights about social media from this course. After I learn this course, I know about the use of each social media and about the marketing too.

By Anjole K

•

Nov 29, 2022

I learned more than I could ever imagine about Social Media Marketing. The course helped me with my own business as well and how to help other companies.