In this course you will learn some tools to evaluate supply markets from a Strategic level (e.g. Macro) (PESTLE) to Tactical level (e.g. Industry) (Supply Market Segmentation, Five Forces, Supply Chain Mapping) to Operational Level (Supplier) (Informational Sources, SWOT, Financial Analysis)
Supply Market Analysis
Save on skills that make you shine with 40% off 3 months of Coursera Plus. Save now
Supply Market Analysis
This course is part of Global Procurement and Sourcing Specialization
Instructor: Don Klock
14,124 already enrolled
Included with
Gain insight into a topic and learn the fundamentals.
167 reviews
Beginner level
No prior experience required
5 hours to complete
Flexible schedule
Learn at your own pace
What you'll learn
Learn & understand various tools and techniques to evaluate supply markets from three levels: Macro, Tactical, and Operational/Supplier level
Macro Level: PESTLE
Tactical Level: Supply Market Segmentation, 5-Forces Analysis, and Supply Chain Mapping
Operational/Supplier Level: Key Information Sources, SWOT, and Financial Analysis
Skills you'll gain
- Financial Statement Analysis
- Market Analysis
- Supplier Risk Management
- Supply Management
- Product Flow Diagram
- Supply Chain Management
- Competitive Analysis
- Competitive Intelligence
- Financial Analysis
- Market Dynamics
- Financial Statements
- Target Market
- Supply Chain
- Market Share
- Risk Analysis
- Strategic Sourcing
- Market Opportunities
- Procurement
- Financial Data
- Supplier Management
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Global Procurement and Sourcing Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 3 modules in this course
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Instructor
Instructor ratings
(37 ratings)14 Courses92,813 learners
Explore more from Leadership and Management
Status: Free Trial
Status: Free Trial
Status: Free Trial
Status: Free TrialUniversity of Minnesota
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
- 5 stars
85.62%
- 4 stars
11.37%
- 3 stars
0.59%
- 2 stars
0.59%
- 1 star
1.79%
Showing 3 of 167
NM
Reviewed on Oct 1, 2024
Exceptional Inputs and knowledge of supply market analysis
AA
Reviewed on Jun 24, 2020
Excellent Refresher course for key concepts and methodologies in addition to new items.
IA
Reviewed on Jan 5, 2022
The course is great I advice everyone intrested in the field to take it
¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.