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Learner Reviews & Feedback for Understanding User Needs by University of Michigan

422 ratings
88 reviews

About the Course

Designing effective interactive systems requires understanding the needs and capabilities of the people who will be using them. In this UX course we will focus on how to interact with users (or potential users) to understand what they need, what they currently do, what they love and hate, and examine human capabilities and behavior as they relate to UX design. Learners will be introduced to numerous techniques to gather data from and about users. This course is part of the User Experience (UX) Research and Design specialization offered on Coursera. What you'll learn: Find out what user needs assessments are, what qualitative research is, and how the two are related. Learn an end-to-end methodology for qualitative research that is suited for understanding user needs. The methodology includes knowledge of semi-structured interviews, in-situ observation, and affinity walls. Be exposed to good practices for conducting semi-structured interviews, in-situ observation, and affinity walls. Gain some experience with semi-structured interviews, in-situ observations, and affinity walls....

Top reviews


Jul 9, 2020

I really enjoyed this class and felt it was a great start to learning how to conduct user research. The professor, Kentaro Toyama, is also a fantastic teacher even with teaching via recorded video.


Oct 11, 2020

This course has really exceeded my expectations, each of the exercises that are raised lead you to a complete understanding of the strategies to follow to understand the needs of the user.

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51 - 75 of 89 Reviews for Understanding User Needs

By Athena P

Jun 1, 2020

I found this course very useful to gain some practical knowledge

By Yoseph T

Apr 20, 2020

I really like the instructor and the course was well structured.

By Joey G

Feb 22, 2021

Great course! Excellent projects and well prestented!

By Peiwen L

Dec 23, 2020

With practical assignment, I enjoy this course a lot!

By Raul d F d S S

Aug 13, 2020

Certainly this course will help me on my current Job.

By QingQiu H

Sep 29, 2020

I think this course very helpful! Thanks, professor

By Siyang L

Jun 8, 2020

If Kentaro can speak slower, that would be better.

By Christopher S

Apr 6, 2020

A lot of work, but a valuable learning experience.

By Irma T

Aug 27, 2019

I learn value skills to apply in the design field.

By xiaomei

Jan 15, 2020

I really like the example of the professor gave.

By Balu K

Nov 10, 2019

Thank you very much for creating this course .

By Natalia P d S

Aug 21, 2020

It's a really good course, I learned a lot

By Teaghan I

Aug 2, 2019

Great class! The project was super helpful

By shrook s

Sep 13, 2020

very good course and chance to practice

By Joaco O

Jun 3, 2019

Overall great course. Would recommend.

By Jenifer M

Apr 17, 2020

Love this course you learn so much.

By Tomas Z

May 31, 2020

well Explained and good exercises

By احمد ا

Apr 15, 2021

Thanks for this really great job

By Daniel C

Jun 17, 2020

it was a very enriching course

By Miguel M

Mar 14, 2022

Amazing!!!. I learned a lot.

By Meng ( L

Jun 9, 2019

Great hands-on practice!

By Ruben G

Aug 6, 2021

Interesting content

By Liubov Z

Feb 24, 2019

Very useful course

By Aqilla F H

Aug 22, 2020

Thank you so much

By Teuku B N M

Aug 26, 2020

this course lit