May 10, 2020
Great course.Coursera provides wonderful opportunity for analytics learners through the course.Well designed course packed with assignments.Just Loved every lessons of the course.Thank you Coursera.☺
May 7, 2020
This was a good and challenging course. It really gave me the basic foundations of marketing.
It challenged me to think and I enjoyed the projects that were incorporated to give hands on training.
By Akshat A•
Apr 15, 2020
The course is very good, help me understand many new things.
Raj sir is fantastic and explained the things smoothly with very good examples
thank you so much for giving me this opportunity to learn from you.
By Siddharth S•
Dec 29, 2018
It is a very knowledgeable course. I am extremely grateful to Professor Venkatesan for teaching this course of 'Marketing Analytics' and making us understand the concepts in a sequential manner. Thank you
By Jorge P•
Aug 21, 2017
Informative, entertaining, and well laid out course on the basics of marketing analytics and how to apply them in the real world to optimize resource allocation. Enjoyed it and learned a lot. Recommended!
By Maher A M A•
Feb 15, 2022
five stars is not enough to give credit to this course. excellent teacher. excellent explaining, excellent structure,
excellent for every aspect i can or can't think of.
thank you for this marvelous course
By divya j•
May 27, 2020
This course has taught me something which I have been always wondering why happened. The experience was great. Thank you, sir, Thank you to all whoever had put their efforts and made this course happen.
By Sanjeev K•
Apr 26, 2020
It was a fabulous course. I have learned a lot from this course. The trainer Mr. Rajkumar Venkatesan is beyond my expectations. He is so good. Thank you very much for making this course available to me.
By Belouche O•
Apr 3, 2020
Great course, i recomand it to everyone that have passion to learn marketing analytics, thanx Mr Raj & Darden School of Business for this amazing course, like Raj say now it's time to take vegetables XD
By S A•
Dec 25, 2020
I just realised that the marketing courses that I got during I was in college 15 years ago has changed a lot. I learnt about marketing strategy in the digital era. The lesson is easy to understand.
By Natalia K•
Feb 10, 2018
Awesome course that quite lucidly explains what you must know about the basics of marketing analytics! I'm not an economist, but found this course very helpful. Thank you very much for this course!
By Prathamesh S•
Aug 22, 2020
Excellent course. The instructor is really good and explains all concepts and calculations really well. The quizzes are challenging and effective. Loved every bit of this course. Highly recommend.
By Abhimanyu k•
Jun 19, 2020
Thanks for providing such a grasp of thoughts about marketing analytics. The way prof presented examples, calculations are outstanding. I was naive to analytics but I didn't face any difficulties.
By Andrea R•
May 23, 2020
I learned a lot of theories and applications. Professor Rakjumar goes in-depth in explaining how everything is interrelated. The quizzes give the right balance between challenging and comfortable.
By Sreejith N•
May 31, 2020
This is a very nice course that takes you through some interesting analytics concept - there is a good deal of problem solving or quantitatives involved which as marketers we need to get used to.
May 14, 2020
Thank you so much for making it really easy to understand the analytics and make marketing easier for me to understand. I have successfully completed this course and also understand most of it.
By Vivek S•
Jul 13, 2020
This is one of the most well explained and important certification for any marketer. Raj has explained such a tough topic perfectly in a very easy and stress free manner. Highly Recommended.
By Naima N S•
May 27, 2020
Very demanding course, lots of mathematics! But it is nicely explained! However, the feedback culture was unefficient because people don't really care about giving you constructive feedback.
May 12, 2020
A must learn and it is totally worth it. Level is east to medium. The concepts like CLV , Regression and others are explained in best way . 100% recommended for MBA or equivalent students.
By ANUSHKA J•
May 1, 2020
Thank you for teaching me this amazing course. I was scared at the beginning but then as sir explained it became easier and interesting.
Thanks again for making this course so enlightening.
By Ilona S•
Oct 18, 2021
Raj will remain the best professor I have seen on the internet, so well described. even though it is just a basic level of analytics, Raj makes us believe that harder levels are possible!
By Naphatsorn D•
Jul 2, 2020
This course provides immediate knowledge about marketing analytic. However, I think the lecture note or some citing material should be given for provide better understanding to learners.
By Karthik O•
May 22, 2020
This course just blew my mind. It really was interesting to know how some simple and abstract topics like brand value etcetera could be precisely monitored and tweaked using mathematics.
By Anna-Sophie G•
May 13, 2021
The Marketing Analytics course was great! It gave me great insights into metrics, procedures and the basic nomenclature needed to perform marketing analytics. I can really recommend it!
By Wong H Y•
Aug 23, 2022
Excellent course, I learned a lot of things especially the brand assets topic is the most memorable and interesting one. This course is included mathematics and marketing theory in it.
By Noah B•
Dec 28, 2015
Very good course on Marketing Analytics. Especially good for someone looking to enter the field of marketing analtytics or for marketing managers who are trying to be more data driven.
By Ramil N•
Nov 30, 2020
Hello, I received very useful information. Thank you all. Especially Jen Chick, Paul Flugel, and Paul Hunter gave a very good report. It was interesting and I will listen to it again.