Dec 21, 2018
Pleasant tone, many tangible illustrations that bring the theory to life. Well-balanced pace. Could be complemented by a practical exercise - but perfect for working professionals who have less time.
Apr 05, 2020
The course is very helpful and informative. I enjoy all the examples and materials of it. Totally recommend this course to people who want to further improve their influence as an effective marketer!
By Anna S R•
Oct 27, 2017
Very interesting information and great teacher! It's hard for me to focus on things and he managed to get my unbiased attention thanks to talking clearly, easy and using good examples.
By Anna A•
Apr 23, 2017
Fantastic course!!!! Thank you so much!!!
I started it because of natural curiosity, but I found so many useful tips for my job!!!!! It's incredible!!!!
Brief, informative and gripping!
By Vladislav T•
Jun 14, 2016
I find this course absolutely useful and interesting. Profesor Jonah explains all topics so clearly that is is impossible not to understand it. Looking forward to buy one of his books
By Itika V•
Jun 05, 2020
Professor Berger was really illustrative, all the examples he gave during the lecture not only helped to understand the ideas completely but also made the lectures super interesting.
By CHANDRAKETAN S•
May 02, 2017
Nicely planned with the factors about marketing being discussed in detail. A Must for any person as it teaches a lot about communication, human behavior as well as our own responses.
By Kunga D S•
May 15, 2018
It is an amazing course. Simple yet explains quite a lot about marketing through effective examples.
A must to learn course for everyone and at any level , beginner or intermediate.
By Lokesh M•
Aug 06, 2017
This is the best marketing information course ever I've seen... Amazing insights into the Science behind the Hit or Flop of the product or campaign... Thank you so much Professor...
By Mugdha B•
Feb 05, 2017
It was a very helpful course. Mr. Berger was exceptional with his examples and explanation. His book is exemplary. I find use of his concepts in my daily business conduct. Thanks!
By Marie-Laure L•
May 16, 2020
It’s an interesting and fun course if marketing and content creation are applicable to your career. I took this class while unemployed and it was such a breeze. Highly recommend!
By James H•
Aug 31, 2019
The course teach me lots of stratagies and methods that make me get to know about how the contagious marketing skills are crafted. It is really helpful to my future developement.
By Idan L•
Sep 22, 2017
Finally a course that breaks down the components of what is engaging (or at least memorable) and what is not. It would actually have been longer! I would have loved to hear more.
By Shubham J•
Aug 19, 2016
Professor Jonah has beautifully captured and simply explained the real life examples around us. The found the course really intriguing. Moreover, it isn't very demanding as well!
By Carlos A•
May 19, 2020
It's very fun to watch with some brilliant Ad examples. It's only too expensive for me to buy a certificate (87€ for a 4 hour course isn't worth it). Anyways, loved the course !
By Mike H•
Feb 10, 2018
Great Course. You been to develop a thought process that enables you to underrstand how crafting content to engage social and the different strategies depending on the product
By Michelle M•
Mar 17, 2017
The course was presented in a manner that kept me engaged every step of the way. It helped me to think about my business marketing differently. Thank you for this introduction.
By Anna V•
Jan 26, 2016
Insightful course with basics of communications provided in understandable well-structured and concise format. Friendly professor and a lot of illustrative examples. Perfect :)
By Marta M B C T d V•
May 31, 2020
This course is really useful, because it starts by giving a general idea about Viral Marketing and then, It describes each topic and helps to better understand the phenomenom.
By S D F•
May 04, 2020
I loved learning new things about how to make ideas stick and opened my eyes to how I can best use my network and leverage my ideas moving forward. Definitely would recommend.
By Maurizio M•
Apr 11, 2020
Why some things are popular is not random, it´s a science, a science that is explained here. Incredible Course, learned a lot from it and will now apply it in my businesses!
By Taylor A R•
Jun 23, 2020
Prof. Berger is an engaging professor. The case studies helped solidify & better understand the concepts. Even if you have a marketing background, this is a great refresher.
By Paresh B•
Mar 05, 2016
The contents of this course is just awesome and a must do course for anyone looking for an expertise in marketing.
Thank you Coursera for making this course available to us.
By Kevin R•
Apr 22, 2018
Very helpful and informative. Easy to follow and the lecturer is clear and concise with everything.
I definitely learned a lot and can use these strategies in the workplace
By Vivek S•
Aug 02, 2017
This course was extremely engaging and useful. Clear examples and amazing explanations. I learned a lot from it and I will definitely implement everything that was taught.
By Wandile M•
Jan 02, 2020
The professor shares really great concepts that break down how social marketing works. I was able to analyse my own campaigns and identify ways that I could improve them.
By Садыков Ч З•
Nov 07, 2018
Professor Berger is a talented lecturer who is equally charismatic and competent. The clash of a theory with practical examples was more like fireworks. Wonderful course.