Jan 31, 2019
Though I have worked on Customer Analytics with my previous work experiences and also on Surveys etc at George Brown College Canada, this module was more than insightful. Lots of learning to learn eh!
Nov 15, 2016
Amazing course for even beginners in the field of customer analytics. Highly recommend to do this course for enhancing the analytical skills. Examples and case studies explains the concept very well.
By Liam Y•
Dec 24, 2017
I really enjoyed this course as it linked my experience in economics and statistics in an interesting and engaging manor, teaching me new ways to look at customers and data.
By Francisco E B•
Oct 10, 2016
Very Good material, the topics are very well presented and explained. The approach is didactic and the additional material gives room to further exploration. I do recommend.
By Rana S G•
Jul 01, 2016
This is a fantastic course. It is broadened my horizon on how business should focus on customer who matter. Faculty is excellent and so is the content. Delivery is awesome.
By Wenqi O•
Dec 18, 2018
Super great class. The way that this course teaches me is interactive and stimilates a lot of personal thinking. Also the structure of the course is super lean and clear.
By Brent A•
Aug 03, 2018
Really good course to start with.
Professors are very engaged, content is very well structured and evaluations are fair; so long as you actively watched the video content.
By Yuzheng A•
Jul 18, 2017
I learned a lot in this course! I would like to thanks for this course for motivating me to explore more application of customer analytics and case studies in real life.
By Muhammad H•
Apr 30, 2020
I took a a course "Analytical approach to marketing decisions at my university and the instructor recommended this course. One of the best courses I have taken so far.
By Jordan D•
Apr 03, 2020
Great course. One thing I love and value are challenges. The quizzes are very challenging and really make you re-watch videos/ re-read the handouts. Very useful course.
Aug 17, 2019
Very Clear and concise module. Explains terms and theories with great examples and clarity. Recommended for anyone, even without previous knowledge of analytics domain.
By vivek g•
Sep 11, 2018
this is a great course, to understand the perspective of customer analytics at basic level. This project really helps in building foundation of customer data analytics.
By Manuj B•
Aug 29, 2018
This course has given me a lot of insights about Customer Analytics. The questions were a bit tricky at times, but make you understand through the depth of the lectures
By Juan d D A H•
Oct 01, 2019
Un muy buen curso para entender a mayor profundidad el CLV y cuál debería ser el acercamiento de un analista ante toda la cantidad de información que tiene a la mano.
By LUIS H B•
May 16, 2016
Excellent instructor and material provided to support the Course.
Definitely a MUST have Course for professionals looking to improve their Marketing Analytics Skills.
By BHASKAR R•
Apr 04, 2020
Its a brilliant course especially for someone who is looking to understand ROI and measure ad effectiveness. I wish, though, there were a few numericals to practice.
Apr 13, 2020
Me ha gustado mucho el curso. Es interesante y muy productivo al ser clases cortas. Los profesores me han parecido muy cualificados y se les entendía perfectamente.
Mar 20, 2020
Learned a lot about the practice done by top companies which have access to various data about customer purchase behaviour, how they collect it and how they use it.
By Anjaney L•
Jun 02, 2020
very good course. Though I expected a bit more technical information from it such as how the data is forecasted and more about the predictive models and its types
By Saurabh S•
Aug 21, 2016
I was felt really honored by doing this course under the Wharton University. The study material were really good and quiz were brain storming. Thank you very much.
By Aparna M•
Mar 21, 2016
This has been a great course and I would highly recommend it to others. The course allows us to understand Customer Analytics as a beginner and it builds our knowl
By Muhammad E•
Oct 30, 2017
A great course that provides learners with an insight of what firms are doing today to maximize their profit. Great instructors, enjoyable experience, I loved it.
By Muhammad M M•
Nov 02, 2016
Great insights for someone who isn't well versed in these fields of data collection. Also sums up customer data analysis well in a short while. Great instructors!
By HONEY S•
Dec 03, 2019
It was an enlightening course for me which has opened my eyes to much greater realities in the field of marketing analytics. a must for a marketing professional.
By Deepak S•
Nov 23, 2016
it is very insightful to learn about descriptive, predictive and prescriptive analytics. It helped me bridge the knowledge gaps in customer marketing analytics.
By Kavya J•
Apr 08, 2020
The course was informative and well taught. It covered major elements and gave a good overview of analytics involved in customer management to increase profit.
By Advik A S•
Mar 21, 2020
A course which helped a person with no analytics experience like me understand what customer analytics exactly is. It was a great course with great curriculum.