This course includes a comprehensive overview of the all the basic models that are used to analyze data concerning customer behavior. The real-life examples made it easier to relate to those theories.
Though I have worked on Customer Analytics with my previous work experiences and also on Surveys etc at George Brown College Canada, this module was more than insightful. Lots of learning to learn eh!
By James S•
Although the content was very interesting and the basic concepts were good to know, the student doesn't ultimately gain any tools that they use upon exit of the course.
Experienced it as 1, a lots of quantitative statistics, 2, focused on B2C. None of these really apply to either me nor the company, so most contents will not apply.
By Katelyn J•
Interesting assortment of professors but very little interaction in the course. Just 4 quizzes. Not very helpful for building a deep understanding of the material.
By Kaela W G•
Gave theoretical information but no practical, applicable information to use and help me do my job better. Quizzes didn't match information covered in videos.
By Anil K•
I found this course to be very theoretical. Could have used some customer analytical examples to segment customers and any other similar applications.
By Pedro M•
Great course, great content, I really like this course. But if English is not your first language, the exams are crafty enough to be in trouble...
By Prateek S•
Not helpful just provides only some basic insights. Not expected such type of course content, it could be more enriched in the course content.
By Shikhar V•
Wasn't practical and I couldn't take away many learnings from this course. Would have liked some hands on real world problems to work on.
By Mia Z•
Too high level and there's no detail tools and exercise for analytics. I felt I didn't learn much after this course. Quite disappointed.
By Lauri S•
While these courses have interesting subjects, the content is very light, requires little effort and hence results in little learning.
By sebastien k•
Good introduction to get an helicopter view on the topic.
Lacking of hands on exercises and explanation of more advanced concepts.
By Cackowska D•
it was quite difficult to follow , due the language barrier and it was only overview , they could gave a bit more informa
By Manoj J•
I was expecting some models will be designed and solved in the class sessions. But the lectures contain only theories.
By Hussein M•
the course is introduction and it's not deep , i felt bored actually plus i was afraid form the Indian professor
By Ananth V B•
Lots of theory and concepts, but little in the way of how to solve customer analytics problems yourself.
By Hugo S C•
The material is very superficial and there is not much practice; all quizzes are conceptual only.
By Gladys L•
Compared to Operations Analytics class, this class does not provide as much applicable skills.
By Noel F•
Very high level course, interesting as a background but doesn't really deep dive in any topic.
By Harsh P•
Need some practical application assignments instead of a quiz!
By Semen G•
Субтитры не работают, тесты в любом случае на английском
By Daniel A•
It did not satisfy my thirst for knowledge on this topic
By Vyacheslav Z•
Too basic. Rather an overview, than an actual course
By Maria K•
Maybe could be more extensive and profound
By Jonathan Z•
Almost no practical application
By Timothy D•
Not enough real world examples