Learner Reviews & Feedback for Introduction to Marketing by University of Pennsylvania

This is a recommendable course most especially to those young professionals who would like to start learning more on how the marketing world works. Kudos to the team who took an effort to deliver this course. More power!

Very useful, as a professional I found this to be full of relevant concepts, practically implementable and full of relatable examples. I'd recommend this to anyone who's trying to build professional marketing skill set.

Это невероятно!

Я сам не верю, что потратил месяц на этот курс! Это стоило моих сил! Профессора великолепные, теперь я точно уверен, что разбираюсь в этой теме! Спасибо курсере за предоставленную возможность! Я Счастлив!

Very interactive and engrossing form of teaching .Even while sitting at home /office it feels like am in front of the professor in a classroom .Very good course to develop a basic idea about various marketing concepts.

Excellent course!! It's very well -structured. I learned not only the basics of marketing, but also techniques on how to target specific customers as well as how to choose a significant name for a product or business.

A crisp concise yet brilliant course on Marketing your brand. It says introduction but it is much more than that. I'm already able to apply the concepts readily to our businesses. Very happy to have taken this course.

Being an amateur that viewed marketing only in terms of advertising, this course really opened up the complete world of marketing and its applications. This course would truly help me in my future business decisions.

I have learnt so much from this course. Every word from three professors is worth thousands thousands time of learning and money. Thank you the university and three professors for the great course. Thank you so much.

This is a great course for beginners. The course materials are structured in a way that's easy to understand for people, like me, who has no idea what marketing is about but is interested to get our foot in the door.

i would like to thank the teachers of this course as they have explained all the topics and concepts with very good examples, because of which understanding it was easy. Happy to get a very good insight of marketing.

Incredibly dense, but easy to understand. The professors have very good communication skills and the content is pretty intensive. Learned more with this course than with the 8 months I spent on a Marketing MBA once.

I is really awesome for me.

I adore all topics specially Customer Centricity.

I wish if we can get new lectures by the same lecturers of the course.

thanks for prof. Khan, Fader and Bell. and thanks for coursera too.

Es un excelente curso ! Muy completo, aborda desde conceptos básicos, hasta herramientas para poder determinar precios, hacer análisis y entender la estrategia que se debe aplicar en cada caso. Lo recomiendo mucho !

Excellent materials, well taught & structured. Soild basis in marketing to ensure familiarity with all major areas. Assessment a bit light relative to teaching, but good to confirm basic understanding and retention.

From this course I had a good basic knowledge about marketing. Since I am having only an Engineering knowledge, this course enlighten me on marketing also and that would be an added advantage when finding a career.

After finishing this course, realized how much I DIDN'T know about marketing. Learned so much - maybe a tiny bit overwhelming. So much value packed in here, will definitely be returning here often for refreshers.

This is one the best marketing courses in Coursera. It was really useful for me. I learned a lot and I hope I could use all these learning in my job!

I recommend this course to anyone who is involved in Marketing.

This first chapter of Business Foundation its a pratical and theoretical start for young aprentises in Marketing. Its well organized and very dynamic, with a formidable panel of intructors. Enjoy and good luck.

excellent courses, very comprehensive and easy to follow. I wish there were more optional quizzes and exercises to do to improve in some areas, I wanted to practice pricing analysis and strategies a little more.

This course is very well curated and perfectly delivers what it promised. The lectures are quite engaging and well-paced. The supplementary material provides good insight into the topics covered in the sessions.

This course was very valuable and the examples use by the professors were very helpful to understand the different concepts taught. I highly recommend this course to anyone that wants to learn about Marketing.

Thank You very much for this Excellent Course!!! It covers a lot of material which make it complex to retain that quantity of information but for my purposes I can recall from my mind and notes in any minute!!!

Amazing course. I learned a lot of things that I will be able to use for my professional development and entrepreneurship in just about any project I decide to launch. This course was worth the time and money.

I like the examples being set by the lecturers which make the theories so much easier to understand. For working people who lack fundamentals of Marketing basics, this is a good course you can try to pick up.

Very enlightening course, introduced the basic concepts of marketing, keeping a balance between a great course structure and theoretical background combined with excellent current market insights. Thank you.