Dec 11, 2015
Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!
Jun 09, 2017
This course enhanced my perspective, I took it parallel to my ongoing courese, the cases discussed in this module helped me to analyse the application of various marketing concepts. Thanks a lot...!
By Sheylla T S•
May 15, 2018
Incredibly dense, but easy to understand. The professors have very good communication skills and the content is pretty intensive. Learned more with this course than with the 8 months I spent on a Marketing MBA once.
By Mohamed A E•
Nov 08, 2015
I is really awesome for me.
I adore all topics specially Customer Centricity.
I wish if we can get new lectures by the same lecturers of the course.
thanks for prof. Khan, Fader and Bell. and thanks for coursera too.
By Laura G•
Sep 12, 2020
Es un excelente curso ! Muy completo, aborda desde conceptos básicos, hasta herramientas para poder determinar precios, hacer análisis y entender la estrategia que se debe aplicar en cada caso. Lo recomiendo mucho !
By Philip R•
Jun 18, 2016
Excellent materials, well taught & structured. Soild basis in marketing to ensure familiarity with all major areas. Assessment a bit light relative to teaching, but good to confirm basic understanding and retention.
By Isuri H H L•
Jan 23, 2017
From this course I had a good basic knowledge about marketing. Since I am having only an Engineering knowledge, this course enlighten me on marketing also and that would be an added advantage when finding a career.
By Yung S " K•
Jun 23, 2020
After finishing this course, realized how much I DIDN'T know about marketing. Learned so much - maybe a tiny bit overwhelming. So much value packed in here, will definitely be returning here often for refreshers.
By Vahid A•
Dec 24, 2016
This is one the best marketing courses in Coursera. It was really useful for me. I learned a lot and I hope I could use all these learning in my job!
I recommend this course to anyone who is involved in Marketing.
By Diogo M P•
May 01, 2020
This first chapter of Business Foundation its a pratical and theoretical start for young aprentises in Marketing. Its well organized and very dynamic, with a formidable panel of intructors. Enjoy and good luck.
By Areej A H•
Apr 23, 2020
excellent courses, very comprehensive and easy to follow. I wish there were more optional quizzes and exercises to do to improve in some areas, I wanted to practice pricing analysis and strategies a little more.
By Abhay N•
Jan 04, 2020
This course is very well curated and perfectly delivers what it promised. The lectures are quite engaging and well-paced. The supplementary material provides good insight into the topics covered in the sessions.
By Manuel A G•
Aug 28, 2017
This course was very valuable and the examples use by the professors were very helpful to understand the different concepts taught. I highly recommend this course to anyone that wants to learn about Marketing.
By Mario S•
Feb 25, 2016
Thank You very much for this Excellent Course!!! It covers a lot of material which make it complex to retain that quantity of information but for my purposes I can recall from my mind and notes in any minute!!!
By Nanyi M•
Jul 19, 2019
Amazing course. I learned a lot of things that I will be able to use for my professional development and entrepreneurship in just about any project I decide to launch. This course was worth the time and money.
By Yihchia T•
Mar 29, 2020
I like the examples being set by the lecturers which make the theories so much easier to understand. For working people who lack fundamentals of Marketing basics, this is a good course you can try to pick up.
By Alexandros D•
Feb 05, 2020
Very enlightening course, introduced the basic concepts of marketing, keeping a balance between a great course structure and theoretical background combined with excellent current market insights. Thank you.
By Carrie H C•
May 27, 2016
The best lecture ever! As an entire newbie to the marketing world, I'd like to say that this was very helpful and enjoyable lessons. You can catch all up when following the professors. Totally recommendable!
By Javier S R•
Apr 23, 2020
Is amazing how this courser take you in a world you probably even know already, like me. And this is just an introduction! I'm wondering about all the things can be made with more knowledge about Marketing.
By Richelle C E•
Apr 01, 2019
As someone with a chemical engineering background in an FMCG company, it really helped me see a bigger perspective about the business. It also gave me an idea on how should I start my own business or brand.
By Saket B•
Jul 17, 2017
Amazing Course gives you insight into how marketing works in real world and how to overcome the obstacles .A big thanks to all the 3 instructors they are genuinely good. Thanks for the course. i enjoyed it.
By Sovan K•
Jun 24, 2017
Professor Fader was amazing. I now apply concepts of customer centricity to my ventures and is a core part of my marketing strategy. I achieve greater heights the more i delve into using data for marketing.
By Dorcas J P P•
Sep 01, 2019
ME GUSTA BASTANTE ESTE CURSO, YA QUE PODEMOS APRENDER MAS, REALIZAR VARIAS TAREAS O CUESTIONARIOS PARA EJERCITAR NUESTRA MENTE Y SABER QUE FUE LO QUE APRENDIMOS...
YO APRENDÍ MUCHÍSIMO GRACIAS A ESTE CURSO.
By Alessio P•
Nov 11, 2017
A lot of material presented clearly and very well. Great study material and references during the course.
Terrific value for money compared with similar online courses from other platforms and institutions.
By Christopher N J•
Mar 29, 2017
Great course that makes you aware of other ways to view/position a business from a marketing perspective. Has a strong emphasis on the current trend of promoting and operating a customer centric business.
Mar 13, 2016
I love it, but I wish an Arabic subtitle for they have poor English, and that's my mail if you want any help in ( promoting the course when you translate it into Arabic Language ) - firstname.lastname@example.org -
Sep 29, 2020
From basics to getting master at it, this course has made my mind open to various virtues of business management. The case studies discussed here are very helpful to connect and think from various points.