In today’s digital landscape, AI is transforming how customers search, discover, and decide. This beginner-friendly course helps you understand AI’s role in modern marketing and apply it with confidence. You’ll map key discovery moments using a guided worksheet, then design a focused marketing plan that connects goals, budgets, and geo-targeted tactics. Step-by-step templates and examples make planning practical and measurable—helping you turn AI insights into real marketing results.
Analyze and Create Your AI Marketing Plan
Analyze and Create Your AI Marketing Plan
This course is part of AI-Powered Modern Marketing Specialization
Instructor: ansrsource instructors
Access provided by ExxonMobil
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
2 hours to complete
Flexible schedule
Learn at your own pace
Details to know
Shareable certificate
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Taught in English
Recently updated!
December 2025
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This course is part of the AI-Powered Modern Marketing Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
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There is 1 module in this course
In today’s digital landscape, AI is transforming how customers search, discover, and decide. This beginner-friendly course helps you understand AI’s role in modern marketing and apply it with confidence. You’ll map key discovery moments using a guided worksheet, then design a focused marketing plan that connects goals, budgets, and geo-targeted tactics. Step-by-step templates and examples make planning practical and measurable—helping you turn AI insights into real marketing results.
What's included
7 videos2 readings3 assignments
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Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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