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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,154 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

LN

Apr 19, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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676 - 700 of 1,465 Reviews for Management of Fashion and Luxury Companies

By Jobeth M S

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May 20, 2022

I;ve learned a lot! Thank you so much for all the informations!!

By Anna O

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Dec 10, 2020

Contents are amazing, really informative but also entertaining!!

By Cindi B

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Aug 14, 2020

I love it and i really want the certificate and the next session

By María J A

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Aug 13, 2021

Great content and very clear understanding of these industries!

By Deborah

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Jul 2, 2020

The course is very interesting and formative. I really enjoyed.

By Izabella

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Jun 12, 2020

Great content! Wish they did another class or a specialization.

By Martin O

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Dec 25, 2015

I am a beginner in fashion and I found this course very usefull

By Bikash T

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Oct 27, 2022

one of the best course for learning fashion and luxury brands

By Chow K M

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Apr 30, 2022

An excellent exposition into the world of luxury and fashion.

By Manauwar H

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Apr 25, 2022

This is an excellent course to your fashion management skills.

By MANUEL R

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May 26, 2020

i have learn a lot from this great teachers, excellent course!

By Sergio E P A

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May 12, 2020

i enjoyed this course ,the info is amazing, very useful for me

By Ali B K

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Apr 10, 2025

I love this course. You will learn more than just brand names

By Kanika T

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Aug 28, 2020

the course was interesting and i learned a lot of new things.

By Monica S

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May 19, 2020

Very interesting information. I totally recomend this course.

By Lucilla B

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Apr 7, 2020

Simple approach to start getting familiar with a new industry

By Richmundus L

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Apr 27, 2019

It helps me to understand this industry in a very short time!

By Lorena M B A

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Nov 12, 2016

Me gusto mucho y aprendí mucho sobre la industria de la moda.

By NOAH C

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Apr 2, 2020

it was great experience for me! thank you for the knowledge.

By Ананьева А Г

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May 11, 2019

Excellent course and professional and sofisticated teachers!

By duwenjia

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Jul 6, 2017

Helpful to beginners in business studies;

Easy to understand;

By Srikanth R S N R

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Dec 11, 2016

Extremely useful for those interested in fashion and luxury!

By SHEN Y

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Nov 3, 2020

Very useful and structured knowledge of fashion and luxury!

By Yolanda A

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Dec 8, 2019

It is an amazing knowledge for fashion bussiness followers!