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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
14,078 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point

The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

RS

Jan 16, 2021

This course is amazing! It gives me a new perspective of using social media, makes me know the power of social media, and teach me how to use social media for marketing purpose.

Thank you Mrs. Anke

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276 - 300 of 4,323 Reviews for Introduction to Social Media Marketing

By Sardar D T

•

Dec 6, 2021

It's an amazing experience to learn on online directly from top notch professional mentors around the globe. Its just beginning, I know there is lot to learn. Wonderful opportunity for everyone to learn emerging skills with certificates as well. Thanks Coursera

By Muthu K M

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Dec 10, 2020

Excellent Course. I recommend this course strongly for anyone who want to conduct their business today to take this course as this is the future of target specific marketing. Thank you Anke Audenaert, FB and Team Coursera - you put together an awesome course.

By Ntandoyenkosi T

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Nov 30, 2020

Thank Coursera and Facebook partnering for this course have gained a skill that will focus on changing my life with God to bless the students as well for help[ing in retrieving assignments project as they were part of my journey thank guys worldwide stay safe.

By Alyssa A

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Jan 7, 2021

I truly enjoyed this course! It was interactive with projects and quizzes and had you watch videos yet read as well....it definitely kept me interested! As a graphic designer, this course has opened my eyes and makes me want to try this end of this field out

By Peters G

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May 20, 2023

I learned about different social media platforms and how businesses can use them to foster growth.

I especially love the assignments that helps student to practice what they were taught being able to create SMAET GOALs and KPIs for my business was awesome.

By Janet K

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Nov 16, 2022

This is a great course. You will gain useful insights into social media advertising, data protection, and regulation and you will get hands-on skills on how exactly advertising is done on social media. I would recommend this to anyone interested in learning

By Apostolos T

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Dec 5, 2020

Introduction to Social Media was an amazing course. I have a beautiful journey of continuous learning on Social Media Marketing and Social media Landscape as well :) I would like to thank our instructor Anke Audenaert for this amazing learning experience :)

By Michael A

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Jul 11, 2022

The introduction was welcoming, warm & inviting. The objectives are clearly set at this point and it feels like this has been an excellent decision to invest in my future with Social Media Marketing.

It's terrific to be here by taking the first step.

Michael

By dhivagar p

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Oct 6, 2021

Great content. I thought I understood the social media landscape well and the marketing strategy around it. However, this course is an eye opener. I will recommend anyone to go through this. I am excited about the rest of the courses in this certification.

By Sheree L M

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Feb 20, 2021

The instructor does an amazing job of keeping you engaged with her presentation style. I love listening to her voice! She covers many topics quickly, but in a way that you can follow, learn, and remember what she is presenting. I REALLY enjoyed this class!

By amany s

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Feb 19, 2021

It is so useful and important course in my life making me realizing the core of the famous platforms around us and the differences between them , but it is too long , it should be divided into two parts . I always feel tired in the last week of each course

By Antonia A

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Jan 16, 2021

The Introduction to Social Media Marketing has been a very helpful course and has given me a clear idea of Social media and is use for Businesses. The teacher is also very good as she keeps you interested and engaged and she talks in an understandable way!

By bharat s

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Nov 10, 2020

wonderful course in easy language ,here you will understand the different social media platform,social media landscape ,which type of socia media suit different people ,consumer type ,consumer journey ,smart goal ,kpi and imp of social media in today world

By Sitaram M

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Jun 21, 2022

Great Intro. to the use and development of (SM)Social Media in Business/leisure Life. It gave me an idea that, no matter your position, an understanding of how people use SM is critical as it has become the default way people inform themselves day to day.

By Edison S W L

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Oct 29, 2020

A comprehensive introduction to social media platforms and their respective marketing tools available. A good start for anyone who has an interest in the various social media options we use every day and how we can harness them for business. A good read.

By Anyever

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Oct 5, 2023

Amazingly detailed. Sometimes I felt a little overwhelmed with the continuous information the bombard within a single video. Nonetheless, the course was very interactive and fun. And after finally completing it the sense of achievement is indescribable.

By Joel A L R

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May 2, 2023

Lo único que se me hizo difícil fue que todo estaba en inglés, sin embargo ya estoy aprendiendo el idioma pero facilitaría mucho un dobleaje o algo así para quienes no dominamos el idioma Por todo lo demás estuvo perfecto, muy completo y bien explicado.

By Iresha D G

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May 22, 2021

This course was really interesting to me because of the way that Anke Audenaert conducted it. Also since the course covers everything in detail, this will be useful not only for beginners but also for professionals who already do social media marketing.

By Teri A

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Dec 4, 2020

Curriculum was well presented and easy to understand. The presenter had a nice demeanor and made it enjoyable to learn the topic. The quizzes and assignments were directly related to the topic and allowed me to test out my grasp of the topic discussed.

By Nurul J B A R

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Nov 5, 2020

I love this class because the way the instructor delivered the content is clear and understandable. The class materials also helped so much for me to understand the whole basic on social media marketing. I am looking forward to finish the whole course!

By Rosaline R

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Jul 18, 2022

I am already social media savvy, and I thought I had a handle on blogging, however, I have tremendously benefited much more from this course. There is so much more to the business aspect of social media and I am excited to be developing those skills.

By pragya k

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Apr 13, 2022

I really liked this course as the instructer was very good in explaining the concepts and the couse being formulated really well. the practical assignments really make it very useful and increases the leaning and confidence which comes from doing it.

By Mike W

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Jun 11, 2024

This course has been an eye-opener for me in all ramifications. Rich to the core, the syllabus has been very helpful in exposing me to more of what I didn't know about Buyer's Journey, Setting SMART Goals etc. Truly grateful for the gift of learning

By Jason J

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May 4, 2021

I really enjoyed the course and learned a lot about Social Media Marketing. I feel like I have a solid foundation to continue to build on. This topic can be overwhelming, but the course pacing, exercises, and videos laid things out In a logical way.

By soulaima b a

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Sep 7, 2022

it was a great experience and i learned a lot about how to use and manage social media , the course is very clear and rich of informations , Im so glad to join coursera and Im happy because i finich the course and i achieve my goal Im so gratefull