This course builds on previous concepts and outlines strategies and tactics for forming, financing, and launching a new venture. Topics to be addressed will include building the new venture’s initial management team, identifying and reaching out to early customers, developing financial plans, raising startup and initial growth financing, and preparing for and managing rapid growth.

Entrepreneurship II: Preparing for Launch

Entrepreneurship II: Preparing for Launch
This course is part of Innovation: From Creativity to Entrepreneurship Specialization

Instructor: Thomas E. Parkinson
Access provided by PALC Dev
44,452 already enrolled
767 reviews
What you'll learn
Design a go-to-market strategy to approach initial customers.
Develop financial projections for the new venture.
Develop a plan for raising equity capital for the new venture.
Operate and monitor the new venture’s health and scalability.
Skills you'll gain
- Presentations
- Financial Forecasting
- Team Management
- Financial Modeling
- Customer Acquisition Management
- Entrepreneurial Finance
- Business Planning
- Financial Planning
- Business Metrics
- Go To Market Strategy
- New Product Development
- Entrepreneurship
- Growth Strategies
- Business Development
- Business Strategy
- Fundraising and Crowdsourcing
Details to know

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17 assignments
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- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate

There are 4 modules in this course
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Build toward a degree
This course is part of the following degree program(s) offered by University of Illinois Urbana-Champaign. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
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Reviewed on Apr 19, 2018
i am more than honored to have studied this course, the material is very well done and the lecturer is the best that i seen so far.... love from uganda
Reviewed on Jul 16, 2020
If you have any aspirations to work as an entrepreneur and you have not done this course - you are wasting your own time!
Reviewed on Jan 30, 2022
Loved the course. Learned a lot from this course. Had interactions with the entrepreneur which helped me to lift up my ideas of starting a new start up.
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