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Coursera

Getting Started in Google Analytics

In this project, you will learn how to connect your website to Google Analytics. You will be able to use Google Analytics to understand how your website is performing. You will become familiar with the Google Analytics interface and the standard reports to better understand your website audience. You will learn how to interpret this data to improve your website performance and effectiveness. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Status: User Accounts
Status: Marketing Analytics
BeginnerGuided Project2 hours

Featured reviews

UK

4.0Reviewed Oct 10, 2020

Very well designed and executed! However, I believe Coursera can work on the split-screen view to make the learning experience better!

MF

4.0Reviewed Sep 21, 2021

T​he video material need to be updated because there's major update on Google Analytic interface.B​ut thank you for the course!

MK

4.0Reviewed Mar 19, 2021

Really liked the way they teach the course. Also, simple explanation is a plus point here. Just wished for more detailed explanation regarding conversions.

SS

5.0Reviewed Nov 17, 2022

Taking this course gave me extra confidence in taking any project and completing in timely fashion. Strong ly recommend.

FT

4.0Reviewed Jun 15, 2021

F​or those that are not familiar with Google Analytics, I totally recommend to set the foundation of your learning about GA through this course.

IL

4.0Reviewed Mar 29, 2021

The information and content was well presented and the course was interactive to help the user review the theory while also practicing with a demo account.

HS

5.0Reviewed Mar 8, 2021

Very good introductory course. Ms. Carma does a great job at explaining the overall concept and use of google analytics.

NJ

4.0Reviewed Jun 17, 2021

It was a good project but it could have been better if some concepts were explained in depth for better understanding.

ME

4.0Reviewed Jul 7, 2020

The course provided me with enough intuition to start playing around with the demo analytics account to suffice my curiosity.

KW

5.0Reviewed Oct 3, 2020

Was a great, short and simple course, covering all the basics of analytics of a website. Proper terms and slang were well explainer by the instructor. Overall, was a good course to start from.

AT

5.0Reviewed Sep 15, 2020

A very basic overview that is straightforward and easy to understand and can be accomplished quickly to get a start for your web analytics.

YC

5.0Reviewed Sep 8, 2020

The instructor has done a really great job of guiding me. I personally thank her and especially coursera for this opportunity

All reviews

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Indira Singh
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Reviewed Jul 29, 2020
Scott Hamilton
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Reviewed Nov 15, 2020
Babar Mustafa
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Reviewed Jan 6, 2022
Druvjyoti Lahiri
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Reviewed Sep 4, 2020
Santosh Kumar
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Reviewed Oct 24, 2020
Ma. Angelica Tantiado
3.0
Reviewed Oct 28, 2020
Stephanie A.
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Reviewed Jul 5, 2022
Nathalie D. Rodriguez
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Eugenio Gallardo
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Reviewed Nov 11, 2021
MD. MUSHFIQUR RAHMAN
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Reviewed Jun 18, 2020
Robert King
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Reviewed Dec 2, 2022
Vincenzo Frosolone
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Reviewed Jan 15, 2023
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Reviewed Dec 21, 2024
Marielle Honey Chiong
5.0
Reviewed Nov 5, 2020
Grace (Simbi-lee)
5.0
Reviewed Jul 22, 2021
Krishna Waske
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Reviewed Oct 4, 2020
Carlos Barco-Blanco
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Reviewed Jun 2, 2020
Alexander Botev
3.0
Reviewed Oct 1, 2020