This Social Media Content Strategy course is built for aspiring and professional content creators who want to elevate their social media presence. In this course, you will learn how to create social media content that not only captures attention but compels your audience to act.
Social Media Content and Strategy
Social Media Content and Strategy
This course is part of multiple programs.
Instructor: Adobe
Access provided by Ecole Supérieure des Industries du Textile et de l'Habillement
52,227 already enrolled
Gain insight into a topic and learn the fundamentals.
398 reviews
Beginner level
Recommended experience
Flexible schedule
2 weeks at 10 hours a week
Learn at your own pace
98%
Most learners liked this course
What you'll learn
Create engaging social media content for a target audience that boosts interaction and results through platform-specific visuals and messaging.
Implement social media design best practices to build a consistent social media presence across platforms
Develop strategies that leverage current trends and proven tactics, enhancing your social media content creation and maximizing your reach.
Use analytics and audience insights to fine-tune your social media content strategy.
Skills you'll gain
- Social Media
- Social Media Analytics
- Regulation and Legal Compliance
- AI powered creativity
- Social Media Content
- Ethical Standards And Conduct
- Driving engagement
- Visual Storytelling
- Content Strategy
- Multimedia
- Content Scheduling
- Target Audience
- Intellectual Property
- Social Media Marketing
- Social Media Strategy
- Branding
- Content Creation
- Social Media Management
- Drive Engagement
Tools you'll learn
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
13 assignments
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is available as part of
When you enroll in this course, you'll also be asked to select a specific program.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
- 5 stars
81.45%
- 4 stars
13.78%
- 3 stars
2.75%
- 2 stars
0.75%
- 1 star
1.25%
Showing 3 of 398
VR
Reviewed on Dec 31, 2025
i was n amazing experience of learning social media and content creation using AI, i had a lot of fun while completing this course:)
AM
Reviewed on Nov 2, 2024
This course was decent and had good practice opportunities for creating and scheduling content on Social Media.
GS
Reviewed on Oct 12, 2025
Very good helps to understand the things in detail
Explore more from Business
Digital Marketing Institute
University of California, Davis
