Building empathy is the foundation of human-centered design. Problems we’re solving are usually not only ours, but are experienced by other people, such as our employees, customers, clients, colleagues, and others in the community. To truly understand the context and complexity of the problem we’re trying to solve, we need to focus on putting people first and directing our curiosity towards them. In this module, we’re going to dive deeper into the first phase — Empathize. You will learn how to build empathy for target customers or beneficiaries using design-thinking methods. This will help you gain rich insights for your design of a product, service, process or policy.

Are you solving the right problem? It doesn’t matter how great your solution is if you are working on the wrong problem. It is important to take the time to understand what you are solving for. In this week, you will learn a few tools and techniques to dig beyond the obvious patterns and draw out key insights to identify the deeper problems to solve. At the end of this week, you will be able to reframe of the problem to solve for your design challenge.

Now that you have reframed your challenge, it’s time to start finding innovative solutions. In this module, you will learn how to apply an intersectional gender lens to the ideation process to create an inclusive design, build prototypes to test your ideas, and refine your solution based on feedback.