Back to GenAI in Business: Strategies for Successful Execution
Learner Reviews & Feedback for GenAI in Business: Strategies for Successful Execution by University of Michigan
37 ratings
About the Course
In the third course of the "Generative AI in Business" series, we focus on the "Act" phase of the "See, Plan, Act" framework. This course will guide you through a structured, five-step process to build, launch, and scale the generative AI solution you’ve planned.
During the process, we'll analyze the critical factors that drive the long-term success of your generative AI project. You’ll learn how to assemble and manage the right team, optimize the user experience, and develop an effective communication strategy for both internal and external stakeholders. Additionally, we’ll cover how to track performance after launch and proactively identify and mitigate risks to ensure your generative AI solution continues to deliver value.
By the end of this course, you’ll have the tools and knowledge to confidently bring your generative AI solution to life and sustain its impact over time.
This is the third course in “Generative AI in Business,” a short course series for business professionals interested in using generative AI to support, enhance, and amplify the work of their organizations.
Top reviews
Filter by:
1 - 5 of 5 Reviews for GenAI in Business: Strategies for Successful Execution
By Sebastian M
•Sep 26, 2025
Excellent course, gave me tools to implement GenAIN solutions with a clear step by step framework. Thx Professor Wu
By Andres C
•Dec 25, 2024
Very Good Course on frameworks to use for Gen AI in Business. I definitively recommend it.
By Jeffery B
•May 3, 2026
Great material, with a solid case study that directly covers the "How To:" material.
By Greg G
•Feb 5, 2026
Quality course with an excellent professor.
By Hannah K
•Dec 18, 2024
Interesting business concept and good techniques and tools for looking at it from a business perspective in what to consider when deploying a GenAI solution, however I am missing information on the technical aspect of actually undertaking such a project.