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AI For Business

This specialization will provide learners with the fundamentals of using Big Data, Artificial Intelligence, and Machine Learning and the various areas in which you can deploy them to support your business. You'll cover ethics and risks of AI, designing governance frameworks to fairly apply AI, and also cover people management in the fair design of HR functions within Machine Learning. You'll also learn effective marketing strategies using data analytics, and how personalization can enhance and prolong the customer journey and lifecycle. Finally, you will hear from industry leaders who will provide you with insights into how AI and Big Data are revolutionizing the way we do business. By the end of this specialization, you will be able to implement ethical AI strategies for people management and have a better understanding of the relationship between data analytics, artificial intelligence, and machine learning. You will leave this specialization with insight into how these tools can shape and influence how you manage your business. For additional reading, Professor Hosanagar's book "A Human’s Guide to Machine Intelligence" can be used as an additional resource,". You can find Professor Hosanagar's book on his personal website or at Penguin Randomhouse.

Status: Human Resource Management
Status: Machine Learning
BeginnerSpecialization

Top reviews across AI For Business

JH

Reviewed Aug 11, 2025

This a very well structure course for non Data Scientist professionals. Easy to follow and understand. Each module was very well presented and explained by the trainer.

PQ

Reviewed Mar 18, 2024

Interesting but sometimes assumes the audience has more finance experience then they may actually have.

BF

Reviewed Nov 14, 2021

Excellent module. Very interesting ideas and complete explanations on the intricacies of developing AI and ML initiatives for your HR needs.

HS

Reviewed Nov 7, 2024

A much-needed practical approach for AI adoption for organizations. A great initiative by professors and course designers!

VB

Reviewed Aug 10, 2023

Really enjoyed this course. Great material an structure. Helped me organize my thoughts and provided a framework for further learning. Recommended!

AA

Reviewed Jun 7, 2023

Detailed and good examples made easy to understand, really enjoyed completing this course

SA

Reviewed Aug 21, 2023

Excellent course. great content. Details and examples were very relevant and to the context and very easy to understand.

MF

Reviewed Jul 23, 2025

Helped establish confidence in my understanding of AI along with how to apply AI towards business strategy.

YK

Reviewed Apr 3, 2025

I really enjoyed the course, especially the tutors. It effectively covered key highlights of AI while keeping the sessions engaging and delivering the content in concise, easily digestible segments.

RR

Reviewed Aug 7, 2022

Great content and materials are easy to follow. The interviews with executives specialized in the matter enrich the content as well. Thanks so much!

SB

Reviewed May 18, 2024

A great learning experience from the best minds in the industry. Very well recommended.

CS

Reviewed Feb 5, 2023

The course content is good. But the peering rating mechanism needs to be redesigned, it is so hard to get peers to review my essay even I have review assignments for many others.

Learner reviews across AI For Business

Showing: 20 of 230

Matt
Course: AI Fundamentals for Non-Data Scientists
1.0
Reviewed Oct 26, 2022Course: AI Fundamentals for Non-Data Scientists
Ruthanne
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Nov 8, 2021Course: AI Fundamentals for Non-Data Scientists
Kevin
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Feb 15, 2022Course: AI Fundamentals for Non-Data Scientists
Calrissian
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Feb 22, 2023Course: AI Fundamentals for Non-Data Scientists
Jon
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Sep 25, 2022Course: AI Fundamentals for Non-Data Scientists
William
Course: AI Fundamentals for Non-Data Scientists
2.0
Reviewed Jul 15, 2022Course: AI Fundamentals for Non-Data Scientists
Michael
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Jun 6, 2023Course: AI Fundamentals for Non-Data Scientists
Swapnil
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Mar 25, 2023Course: AI Fundamentals for Non-Data Scientists
Manuel
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Jan 25, 2025Course: AI Fundamentals for Non-Data Scientists
Lisa
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Jun 30, 2024Course: AI Fundamentals for Non-Data Scientists
Iana
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Jun 26, 2024Course: AI Fundamentals for Non-Data Scientists
Tanmay
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Mar 11, 2022Course: AI Fundamentals for Non-Data Scientists
Bert
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Oct 22, 2021Course: AI Fundamentals for Non-Data Scientists
Cooper
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Dec 3, 2022Course: AI Fundamentals for Non-Data Scientists
Guy
Course: AI Fundamentals for Non-Data Scientists
4.0
Reviewed Jul 24, 2025Course: AI Fundamentals for Non-Data Scientists
Woody
Course: AI Fundamentals for Non-Data Scientists
4.0
Reviewed May 8, 2023Course: AI Fundamentals for Non-Data Scientists
Susan
Course: AI Fundamentals for Non-Data Scientists
3.0
Reviewed Sep 19, 2025Course: AI Fundamentals for Non-Data Scientists
T
Course: AI Fundamentals for Non-Data Scientists
2.0
Reviewed Feb 26, 2026Course: AI Fundamentals for Non-Data Scientists
shahid
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Dec 24, 2025Course: AI Fundamentals for Non-Data Scientists
Chad
Course: AI Fundamentals for Non-Data Scientists
5.0
Reviewed Jul 4, 2025Course: AI Fundamentals for Non-Data Scientists