Berklee
Music Business Specialization
Berklee

Music Business Specialization

Launch Your Career in the Music Business. Success Begins with Creativity & Fundamentals in Entrepreneurship, Law, and Music Business Structure

John P. Kellogg, Esq.
Leah Waldo
Dr. E. Michael Harrington

Instructors: John P. Kellogg, Esq.

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4.8

(1,490 reviews)

Beginner level

Recommended experience

1 month
at 10 hours a week
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Get in-depth knowledge of a subject
4.8

(1,490 reviews)

Beginner level

Recommended experience

1 month
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • How to navigate the music business as an independent artist, including how to network, leverage social media, and launch a crowdfunding campaign

  • Discuss how the music business functions, including the various roles within the business, contract agreements, and how artists make money

  • Discuss the exclusive rights granted by copyright law and explain how to leverage those rights as a creator

  • Leverage skills used in musicianship to become a more effective entrepreneur

Details to know

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Taught in English

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Specialization - 4 course series

Music Business Foundations

Course 111 hours4.9 (2,605 ratings)

What you'll learn

  • Analyze recording contract provisions

  • Assess the various rights that make up the copyright bundle of rights

  • Discuss the roles of the personal manager, business manager, road manager, agents, road crew, and attorneys

  • Examine the importance of having written agreements that outline the duties and obligations of various parties

Skills you'll gain

Category: Copyright
Category: Music business
Category: Revenue streams
Category: Teambuilding
Category: Contracts

What you'll learn

  • Describe and discuss your identity, vision, and intention and identify strategies to balance the management of the band and the creation of the music

  • Develop your musical brand, build and leverage a network of industry professionals, and discuss the benefits of partnering with other brands

  • Develop a vision for a recording project and engage in a professional conversation with producers

  • Plan, design, and launch a crowdfunding campaign

Skills you'll gain

Category: Social Media
Category: Music business
Category: Networking
Category: Marketing
Category: Crowdfunding

Copyright Law in the Music Business

Course 39 hours4.8 (675 ratings)

What you'll learn

  • Explain the six exclusive rights of copyright law

  • Describe the concept of Fair Use and know when it applies and when it doesn't

  • Describe the various aspects involved in a copyright lawsuit

  • Differentiate between the composition copyright and the sound recording copyright

Skills you'll gain

Category: Create music legally
Category: Write a co-writing agreement
Category: Read Legal Documents
Category: Leverage the copyright law to your advantage

Creativity And Entrepreneurship

Course 47 hours4.7 (334 ratings)

What you'll learn

  • Discuss the importance of observation and the impact it has on your work as an entrepreneur

  • Discuss the importance of editing and be able to simply complex problems down to their core issues

  • Define what makes a strong brand and brainstorm ideas of how to establish your brand

  • Identify the various kinds of people you need to have in your network to help you succeed

Skills you'll gain

Category: Rapid Prototyping
Category: Hone observation skills
Category: Presentation Skills
Category: Teambuilding

Instructors

Leah Waldo
1 Course18,315 learners

Offered by

Berklee

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