Attract and Engage Customers with Digital Marketing
Completed by Sai Ning Law
August 14, 2023
14 hours (approximately)
Sai Ning Law's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Marketing
- Category: Target Audience
- Category: Digital Marketing
- Category: Search Engine Optimization
- Category: Advertising
- Category: Search Engine Marketing
- Category: Marketing Strategies
- Category: Web Analytics
- Category: Google Ads
- Category: Persona Development
- Category: Pay Per Click Advertising
- Category: Customer Engagement
