Strategies for Converting and Retaining Customers Online
Completed by Eleonora Rodriguez
April 17, 2024
10 hours (approximately)
Eleonora Rodriguez's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Paid media
- Category: Keyword Research
- Category: Target Market
- Category: Marketing Strategy and Techniques
- Category: Conversion Funnel Analysis
- Category: Customer Acquisition Management
- Category: Target Audience
- Category: Marketing
- Category: Search Engine Optimization
- Category: Search Engine Marketing
- Category: Online Advertising
- Category: Digital Marketing Campaigns
