Foundations of Digital Marketing and E-commerce
Completed by Tuyet Thi Thanh Luong
May 15, 2023
12 hours (approximately)
Tuyet Thi Thanh Luong's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Branding
- Category: E-Commerce
- Category: Digital Marketing
- Category: Content Performance Analysis
- Category: Performance Measurement
- Category: Marketing Analytics
- Category: Marketing
- Category: Search Engine Marketing
- Category: Customer experience strategy (CX)
- Category: Business Metrics
- Category: Search Engine Optimization
- Category: Performance Analysis

