Coursera Staff

Editorial Team

Bio

Coursera’s editorial team is comprised of highly experienced professional editors, writers, and fact-checkers. Our articles are deeply researched and thoroughly reviewed to ensure we are providing trustworthy information and advice for any topic. We understand that taking the next step in your education or career can raise questions. We are here to provide actionable, reliable, and relevant answers so you can achieve your goals.

Articles

[Featured image] A business data analyst gives a presentation to their business team on their findings.

What Does a Business Data Analyst Do? 2026 Career Guide

Business data analysts use data analysis to advance their company's business goals.

March 6, 2024

Article

[Featured image] A marketing manager writes on a whiteboard where the words "customer segmentation" are written.

What Is Customer Segmentation? + How to Reach Customer Segments

Discover what customer segmentation is, how it helps businesses succeed, and how to segment and reach your customers more effectively.

March 5, 2024

Article

Brand Marketing: What It Is + How to Create Your Brand Marketing Strategy

Explore how brand marketing helps businesses build brand equity and promote their product lines, and discover the steps to creating a brand marketing strategy for your business.

March 5, 2024

Article