Content strategy courses can help you learn audience analysis, content creation techniques, editorial planning, and performance measurement. You can build skills in optimizing content for different platforms, aligning messaging with brand goals, and using analytics to refine strategies. Many courses introduce tools like Google Analytics for tracking engagement, content management systems for organizing assets, and social media platforms for distribution, providing practical methods to implement your content strategies effectively.

IE Business School
Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Corporate Strategy, Resource Management, Business Process
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Strategy, Organizational Strategy, Strategic Thinking, Corporate Strategy, Business Modeling, Competitive Analysis, Value Propositions, Market Analysis, Innovation, Case Studies
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Growth Strategies, Plan Execution, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Mergers & Acquisitions, Business Ethics, Peer Review, Case Studies, Data-Driven Decision-Making, Business Development, Strategic Leadership, Strategic Decision-Making, Stakeholder Management, Corporate Strategy, Governance, Market Analysis, Business Research, Analysis
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Photo/Video Production and Technology, Video Editing, Copywriting, Video Production, Photo Editing, Photography, Media Production, Social Media, Graphic and Visual Design, Writing
Beginner · Course · 1 - 4 Weeks

Coursera
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Market Analysis, Organizational Strategy, Strategic Decision-Making, Analysis, Case Studies, Market Dynamics
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Price Negotiation, Product Strategy, Revenue Management, Market Dynamics, Marketing Psychology, Consumer Behaviour, Business Marketing, Customer Analysis, Profit and Loss (P&L) Management, Market Research, Sales, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Video Production, Video Editing, Storyboarding, Photo/Video Production and Technology, Media Production, Photo Editing, Storytelling, Content Creation, Editing, Writing, Scripting, Social Media Content, Social Media
Beginner · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Presentations
Beginner · Specialization · 3 - 6 Months

Duke University
Skills you'll gain: Digital Transformation, Agile Product Development, Market Trend, Operational Efficiency, Strategic Thinking, Customer Insights, Customer experience strategy (CX), Innovation, Market Opportunities, Business Strategy, Customer Engagement, Technology Strategies, New Product Development, Business Modeling, Business Technologies, Organizational Change, Business Strategies, Business Transformation, Competitive Analysis, Customer Analysis
Intermediate · Specialization · 1 - 4 Weeks

Skills you'll gain: Adobe Express, Responsible AI, Generative AI, Graphic Design, Prompt Engineering, Image Analysis, Artificial Intelligence, Creativity, Data Integrity, Verification And Validation
Mixed · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Survey Creation, Marketing Planning, Market Research, Business Research, Product Marketing, Consumer Behaviour, Value Propositions, Market Analysis, Marketing, Business Planning, Marketing Channel, Peer Review, Case Studies, Target Market, Research Design, Data Analysis, Marketing Communications, Marketing Strategies, Product Strategy, Research Reports
Beginner · Specialization · 3 - 6 Months