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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    I

    Imperial College London

    Science Matters: Let's Talk About COVID-19

    Skills you'll gain: Epidemiology, Public Health, Infectious Diseases, Community Health, Social Determinants Of Health, Health Systems, Health Policy, Emergency Response, Immunology, Diagnostic Tests, Economics, Microbiology, Molecular Biology, Pathology

    4.2
    Rating, 4.2 out of 5 stars
    ·
    221 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Strategic Communication, Advertising, Campaign Management, Media Strategy, Marketing Communications, Social Media Campaigns, Key Performance Indicators (KPIs), Promotions and Campaigns, Communication Strategies, Marketing Effectiveness, Earned Media, Integrated Marketing Communications, Brand Management, Owned Media, Brand Strategy, Public Relations, Target Audience, Shared Media, Research and Design, Market Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Hospitality Luxury Brand Management

    Skills you'll gain: Hospitality Management, Hospitality, Hospitality and Food Services, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    162 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Nanjing University

    Data Processing Using Python

    Skills you'll gain: Data Processing, Data Mining, Data Structures, Data Presentation, Object Oriented Programming (OOP), Web Scraping, Data Analysis, Python Programming, Pandas (Python Package), NumPy, Data Visualization, Data Import/Export, Data Manipulation, Matplotlib, User Interface (UI) Design

    4.1
    Rating, 4.1 out of 5 stars
    ·
    377 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    التسويق العضوي: مجموعات الفيسبوك للشركات الصغيرة

    Skills you'll gain: Target Audience, Target Market, Facebook, Customer Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Content Creation, Business Planning, Drive Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create Successful Pinterest Pins for Business in Canva

    Skills you'll gain: Pinterest, Canva (Software), Content Creation, Social Media Content, Design Reviews, Storytelling, Photo/Video Production and Technology, Graphic Design, Driving engagement, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Unsupervised Machine Learning

    Skills you'll gain: Unsupervised Learning, Dimensionality Reduction, Scikit Learn (Machine Learning Library), Machine Learning Algorithms, Feature Engineering, Machine Learning, Statistical Machine Learning, Text Mining, Data Mining, Data Science, Big Data, NumPy, Data Analysis, Algorithms, Natural Language Processing, Linear Algebra

    4.7
    Rating, 4.7 out of 5 stars
    ·
    352 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    How to fulfill orders on Facebook

    Skills you'll gain: Facebook, Order Management, Order Fulfillment, Marketing, Product Marketing, Sales, Payment Systems, Shipping and Receiving, E-Commerce, Social Media Marketing, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Creative Designing in Power BI

    Skills you'll gain: Data Storytelling, Power BI, Data Presentation, Dashboard, Data Visualization Software, Data Visualization, Interactive Data Visualization, Statistical Visualization, Data Analysis, Creative Design, Data Security, Real Time Data, Geospatial Mapping

    4.5
    Rating, 4.5 out of 5 stars
    ·
    334 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Edge Impulse

    Introduction to Embedded Machine Learning

    Skills you'll gain: Applied Machine Learning, Embedded Systems, Data Processing, Machine Learning, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Deep Learning, Data Analysis, Feature Engineering, Computer Programming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    745 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Engineering Capstone Project

    Skills you'll gain: Apache Spark, Data Warehousing, Extract, Transform, Load, IBM DB2, IBM Cognos Analytics, Big Data, Databases, PostgreSQL, Relational Databases, Data Infrastructure, Data Architecture, NoSQL, Data Pipelines, Applied Machine Learning, MongoDB, SQL, MySQL, Data Analysis, Dashboard, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    131 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Understanding Large Language Models in Business

    Skills you'll gain: Large Language Modeling, LLM Application, Trend Analysis, Real Time Data, Analytics, OpenAI, Business Marketing, Program Development, Business Strategy, Generative AI, ChatGPT, Technology Roadmaps, Market Trend, Artificial Intelligence and Machine Learning (AI/ML), MarTech, Artificial Neural Networks, Content Marketing, Customer experience improvement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Science Matters: Let's Talk About COVID-19: Imperial College London
  • Understanding the Campaign Components: University of Colorado Boulder
  • Hospitality Luxury Brand Management: Starweaver
  • Data Processing Using Python: Nanjing University
  • التسويق العضوي: مجموعات الفيسبوك للشركات الصغيرة: Coursera
  • Create Successful Pinterest Pins for Business in Canva: Coursera
  • Unsupervised Machine Learning: IBM
  • How to fulfill orders on Facebook: Coursera
  • Creative Designing in Power BI : Microsoft
  • Introduction to Embedded Machine Learning: Edge Impulse

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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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