Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

University of Maryland, College Park
Skills you'll gain: No-Code Development, Application Development, User Experience, User Interface (UI), Data Modeling, Sprint Retrospectives, Platform As A Service (PaaS), Service Recovery, Digital Transformation, Application Design, Drive Engagement, Technology Solutions, User Feedback, Cloud-Based Integration, Application Deployment, Customer Engagement, Product Lifecycle Management, Product Management, System Implementation, Systems Integration
Beginner · Specialization · 3 - 6 Months
Liberty Mutual Insurance
Skills you'll gain: Workers Compensation, Insurance Policies, Insurance, Commercial Laws, Product Knowledge, Underwriting, Cyber Risk, Property Inspection, Risk Management
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Platform As A Service (PaaS), No-Code Development, Digital Transformation, Product Management, System Implementation, Systems Integration, Business Transformation, Cost Management, Business Process, Cloud Computing, Enterprise Architecture, Project Management, Agile Methodology, Team Management, Scalability
Beginner · Course · 1 - 3 Months

Universidad de los Andes
Skills you'll gain: Sustainable Business, Strategic Marketing, Value Propositions, Environmental Issue, Marketing, Marketing Communications, Marketing Management, Consumer Behaviour, Branding, Market Analysis, Target Market, Marketing Strategy and Techniques, Product Strategy, Marketing Channel
Mixed · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Sprint Retrospectives, Service Recovery, Drive Engagement, Technology Solutions, User Feedback, Customer Engagement, Product Lifecycle Management, Technical Product Management, End User Training and Support, Change Management, Active Listening, User Experience, Decision Making, Continuous Improvement Process
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Computer-Aided Design, AutoCAD, Design Software, Drafting and Engineering Design, Product Design, Product Development, Technical Drawing, Design
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: No-Code Development, Application Development, User Experience, User Interface (UI), Data Modeling, Application Design, Cloud-Based Integration, Application Deployment, Automation, Cloud Applications, Salesforce, ServiceNow
Intermediate · Course · 1 - 3 Months

The University of Sydney
Skills you'll gain: Design Thinking, Innovation, Business Modeling, Product Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Feedback, Product Testing, Customer Insights
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, AI Personalization, Product Lifecycle Management, Ideation, Data Ethics, Product Automation, Market Analysis, Prototyping, Market Research
Beginner · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Business Process Modeling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Google Gemini, ChatGPT, Product Management, Generative AI, Sustainable Development, Generative AI Agents, Social Impact, Sustainability Reporting, Prompt Engineering, Data Strategy, Business Strategy
Intermediate · Specialization · 1 - 4 Weeks
IE Business School
Skills you'll gain: Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Integrated Marketing Communications, Brand Strategy, Advertising, Marketing, Marketing Budgets, Strategic Decision-Making, Brand Management, Brand Marketing, Product Management, Price Negotiation, Marketing Strategies, Retail Management, Marketing Channel, Product Strategy, Revenue Management, Merchandising, Communication
Beginner · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Search Engine Optimization, Key Performance Indicators (KPIs), Target Audience, Keyword Research, Social Media Strategy, Digital Advertising, Marketing Effectiveness, Customer experience strategy (CX), Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, A/B Testing, Web Analytics and SEO, Social Media
Beginner · Specialization · 1 - 3 Months