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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Aptly

    Search Advertising with Google

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Performance Analysis, Performance marketing, Keyword Research, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Performance Metric, Digital Marketing, Key Performance Indicators (KPIs), Test Planning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Data mining of Clinical Databases - CDSS 1

    Skills you'll gain: Health Informatics, ICD Coding (ICD-9/ICD-10), Clinical Data Management, Data Mining, Medical Records, Clinical Informatics, Descriptive Analytics, Database Design, Electronic Medical Record, Precision Medicine, Analytics, Relational Databases, Patient Flow, Exploratory Data Analysis, Descriptive Statistics, Predictive Analytics, Predictive Modeling, SQL, Interoperability, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    E

    EDUCBA

    Equity Capital Markets: Analyze & Forecast IPOs

    Skills you'll gain: Equities, Capital Markets, Investment Banking, Business Valuation, Financial Modeling, Global Marketing, Market Share, Financial Forecasting, Financial Analysis, Market Dynamics, Financial Statements, International Finance, Financial Regulations, Underwriting, Fundraising

    Mixed · Course · 1 - 3 Months

  • Status: Preview
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    E

    Erasmus University Rotterdam

    Necessary Condition Analysis (NCA)

    Skills you'll gain: Analysis, Data Analysis, Statistical Reporting, Analytical Skills, Exploratory Data Analysis, Quantitative Research, Statistical Analysis, Statistical Software, Small Data, R (Software), R Programming, Sampling (Statistics), Technical Communication, Research Methodologies, Scatter Plots, Statistical Hypothesis Testing, Data Collection

    4.9
    Rating, 4.9 out of 5 stars
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    28 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Marketing Fundamentals Mastery: Apply, Analyze & Evaluate

    Skills you'll gain: Digital Marketing, Market Analysis, Branding, Product Lifecycle Management

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    CRM, Dados e o Futuro Centrado no Cliente

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
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    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    C

    Clemson University

    Design and Analysis of Algorithms

    Skills you'll gain: Data Structures, Algorithms, Computational Thinking, Theoretical Computer Science, Computer Programming, Computer Science, Probability, Design Strategies, Analysis, Performance Testing, Scalability

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
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    33 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique

    Digital Business - Capstone project

    Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Transformation, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Development, Market Analysis, Business Strategy, Case Studies, Strategic Decision-Making, Business Consulting, Innovation, Telecommunications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica del Perú

    Fundamentos de UX y de los requisitos de software

    Skills you'll gain: User Story, Human Computer Interaction, Software Development Life Cycle, Functional Requirement, Unified Modeling Language, Requirements Analysis, Prototyping, Usability, User Experience, User Interface (UI) Design, User Requirements Documents, Persona (User Experience), Interaction Design, User Centered Design, Human Factors, System Requirements, User Research, Software Design, Software Engineering, Systems Development

    4.9
    Rating, 4.9 out of 5 stars
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    139 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
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    T

    The University of Tokyo

    Let’s Read! Learning Japanese through Science & Technology-2

    Skills you'll gain: Oral Comprehension, Vocabulary, Grammar, Literacy, Language Learning, Materials science, Engineering, General Science and Research, Chemistry

    4.9
    Rating, 4.9 out of 5 stars
    ·
    25 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Visualization for Data Analysis with Power BI

    Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Scatter Plots, Forecasting, Geospatial Information and Technology, Root Cause Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    I

    IESE Business School

    Design Thinking

    Skills you'll gain: Design Thinking, Ideation, User Research, Culture Transformation, Creative Problem-Solving, Qualitative Research, Problem Solving, Brainstorming, Human Centered Design, Solution Design, Creative Thinking, Organizational Change, User Experience, Customer experience improvement, Innovation, Empathy, Strategic Thinking, Systems Thinking, Thought Leadership, Leadership

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Search Advertising with Google: Aptly
  • Data mining of Clinical Databases - CDSS 1: University of Glasgow
  • Equity Capital Markets: Analyze & Forecast IPOs: EDUCBA
  • Necessary Condition Analysis (NCA): Erasmus University Rotterdam
  • Marketing Fundamentals Mastery: Apply, Analyze & Evaluate: EDUCBA
  • CRM, Dados e o Futuro Centrado no Cliente: Fundação Instituto de Administração
  • Design and Analysis of Algorithms: Clemson University
  • Digital Business - Capstone project: École Polytechnique
  • Fundamentos de UX y de los requisitos de software: Pontificia Universidad Católica del Perú
  • Let’s Read! Learning Japanese through Science & Technology-2: The University of Tokyo

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