• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Content Strategy

Content Strategy Courses

Content strategy courses can help you learn audience analysis, content creation techniques, editorial planning, and performance measurement. You can build skills in optimizing content for different platforms, aligning messaging with brand goals, and using analytics to refine strategies. Many courses introduce tools like Google Analytics for tracking engagement, content management systems for organizing assets, and social media platforms for distribution, providing practical methods to implement your content strategies effectively.


Popular Content Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management and Innovation

    Skills you'll gain: Business Strategy, Business Planning, Case Studies, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Strategic Leadership, Innovation, Organizational Structure, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Business Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Leading with Impact: Team Dynamics, Strategy and Ethics

    Skills you'll gain: Strategic Thinking, Strategic Leadership, Teamwork, Team Leadership, Business Leadership, Team Management, Business Ethics, Organizational Leadership, Leadership, Leadership and Management, Strategic Decision-Making, Leadership Development, Critical Thinking and Problem Solving, Ethical Standards And Conduct, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    145 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Creative Writing

    Skills you'll gain: Storytelling, Peer Review, Writing and Editing, Writing, Editing, Proofreading, Storyboarding, Content Creation, Constructive Feedback, Persistence, Professionalism, Creativity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    6.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Making Successful Decisions through the Strategy, Law & Ethics Model

    Skills you'll gain: Intellectual Property, Strategic Decision-Making, Decision Making, Arbitration, Mediation, Business Ethics, Leadership, Law, Regulation, and Compliance, Business Strategy, Talent Acquisition, Contract Management, Innovation, Regulatory Compliance, Human Resources, Product Development, Business Risk Management, Business Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    445 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Advanced HR Leadership & Strategy for SHRM Exams Prep

    Skills you'll gain: Talent Acquisition, Human Resources, Recruitment Strategies, Leadership Development, Diversity Equity and Inclusion Initiatives, HR Tech, Human Resource Strategy, Recruitment, Strategic Leadership, Organizational Structure, Human Resources Information System (HRIS), Cultural Diversity, Organizational Effectiveness, Applicant Tracking Systems, Team Building, Decision Making, Employee Onboarding, Innovation, Digital Transformation, Change Management

    4
    Rating, 4 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introduction to Marketing

    Skills you'll gain: Branding, Marketing, Strategic Marketing, Go To Market Strategy, Brand Strategy, Marketing Strategy and Techniques, Customer Insights, Target Market, Customer experience strategy (CX), Marketing Communications, Marketing Analytics, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Accounting for Business Decision Making: Strategy Assessment and Control

    Skills you'll gain: Management Accounting, Performance Measurement, Organizational Strategy, Capacity Management, Cost Accounting, Performance Metric, Financial Accounting, Budget Management, Accounting, Strategic Decision-Making, Business Strategy, Financial Controls, Budgeting, Resource Allocation, Price Negotiation, Variance Analysis, Decision Making

    3.9
    Rating, 3.9 out of 5 stars
    ·
    117 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Positioning: What you need for a successful Marketing Strategy

    Skills you'll gain: Product Marketing, Value Propositions, Target Market, Marketing, Product Strategy, Market Analysis, Marketing Strategy and Techniques, Market Trend, Competitive Analysis, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    977 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Social Media Campaigns with AI: From Strategy to Design

    Skills you'll gain: Prompt Engineering, Canva (Software), Social Media Campaigns, Social Media, Instagram, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, Branding, ChatGPT, Brand Management, Digital Content, Design Elements And Principles

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to Innovate with the Strategy Canvas for Competitiveness

    Skills you'll gain: Business Strategy, Strategic Thinking, Value Propositions, Competitive Analysis, Entrepreneurship, New Business Development, Market Research, Innovation, Strategic Planning, Organizational Strategy, Spreadsheet Software, Leadership

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Generate Personalized Email Content with BigQuery Continuous Queries and Gemini

    Skills you'll gain: Google Gemini, Email Automation, Google Cloud Platform, AI Personalization, Identity and Access Management, Authorization (Computing), User Accounts, Test Data, Large Language Modeling, Data Maintenance, Query Languages, SQL, Machine Learning

    Intermediate · Project · Less Than 2 Hours

Searches related to content strategy

facebook strategy: effective content
social media and social content strategy
the strategy of content marketing
social media content and strategy
instagram strategy: effective content
youtube strategy: effective content
using ai & chatgpt for content: strategy & seo
writing is designing: ux content & interface strategy
1…252627…408

In summary, here are 10 of our most popular content strategy courses

  • Strategic Management and Innovation: Copenhagen Business School
  • Leading with Impact: Team Dynamics, Strategy and Ethics: Coursera
  • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign
  • Creative Writing: Wesleyan University
  • Making Successful Decisions through the Strategy, Law & Ethics Model: University of Michigan
  • Advanced HR Leadership & Strategy for SHRM Exams Prep: Board Infinity
  • Introduction to Marketing: University of Pennsylvania
  • Accounting for Business Decision Making: Strategy Assessment and Control: University of Illinois Urbana-Champaign
  • Positioning: What you need for a successful Marketing Strategy: IE Business School
  • Social Media Campaigns with AI: From Strategy to Design: Coursera

Skills you can learn in Data Management

Google (4)
Google Cloud Platform (4)
Application Programming Interfaces (2)
Mongodb (2)
Apache Hadoop (1)
Applied Machine Learning (1)
Arrays (1)
CSS (1)
Cluster Analysis (1)
Data Structure (1)
E-commerce (1)
Graphics (1)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok