Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Skills you'll gain: SQL, Peer Review, Jupyter, Data Literacy, Data Mining, Data Modeling, Data Collection, Business Analysis, Relational Databases, Stored Procedure, Databases, Data Science, Big Data, Computer Programming Tools, Query Languages, Data Visualization Software, Decision Tree Learning, Predictive Modeling, Cloud Computing, Python Programming
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Multiple educators
Skills you'll gain: Prompt Patterns, MarTech, AI Product Strategy, Customer experience improvement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Deep Learning, Image Quality, Content Creation, Business Ethics, Machine Learning, Image Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Keyword Research, Digital Marketing, Marketing Effectiveness, Advertising, Brand Strategy, Market Analysis, Goal Setting
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Web Content Accessibility Guidelines, User Experience Design, Design and Product, Digital Design, User Interface (UI), Technical Writing, Usability Testing, Design Research, User Centered Design, Content Creation, Style Guides, Content Strategy, Writing, Information Architecture, Product Design
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Data Ethics, Responsible AI, No-Code Development, Regulatory Requirements, Regulatory Compliance, Business Transformation, Business Process Automation, Data Management, Risk Mitigation, Return On Investment, Process Design, Key Performance Indicators (KPIs), Data Integration, Business Ethics, Cross-Functional Team Leadership, Digital Transformation, AI Product Strategy, Change Management, Data-Driven Decision-Making, Predictive Analytics
Beginner · Specialization · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: AI Personalization, Fraud detection, Generative AI, Responsible AI, Data Ethics, Data Management, People Analytics, HR Tech, AI Product Strategy, Data Governance, Big Data, Machine Learning Algorithms, Governance, Business Strategy, Human Resources, Credit Risk, Business Transformation, Artificial Intelligence, Machine Learning, Analytics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Storytelling, Dashboard, Data Warehousing, SQL, Data Presentation, Data Visualization, Interactive Data Visualization, Data Security, Data Migration, Database Design, Data Governance, MySQL, Data Store, Data Management, Relational Databases, Databases, Exploratory Data Analysis, Data Architecture, Excel Formulas, Business Intelligence
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Adobe InDesign, Color Theory, Multimedia, Typography, Graphic and Visual Design, Design, Adobe Creative Cloud, Design Elements And Principles, Style Guides, Document Management, Digital Publishing
Beginner · Course · 1 - 3 Months

Edureka
Skills you'll gain: Responsible AI, Data Storytelling, Data Presentation, Predictive Modeling, Decision Support Systems, Operational Efficiency, Automation, Strategic Decision-Making, Data-Driven Decision-Making, Business Intelligence, Decision Making, Business Analytics, Agentic systems, MLOps (Machine Learning Operations), Forecasting, Predictive Analytics, Scikit Learn (Machine Learning Library), Machine Learning, Data Security, Text Mining
Intermediate · Specialization · 1 - 3 Months

Meta
Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Data Management, Data Collection, Data Governance, Bayesian Statistics, Data Visualization, Descriptive Statistics, Statistical Hypothesis Testing, Information Privacy, Data Cleansing, Pandas (Python Package), Data Quality, Data Analysis, Data Visualization Software, Spreadsheet Software, Exploratory Data Analysis, SQL, Python Programming
Beginner · Professional Certificate · 3 - 6 Months
University of Virginia
Skills you'll gain: Usability Testing, Agile Product Development, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Customer Analysis, Analytics, Product Development, Business Analytics, Persona (User Experience)
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Keyword Research, Google Gemini, Generative AI, Search Engine Optimization, Content Strategy, Digital Marketing
Beginner · Course · 1 - 4 Weeks