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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.


Cours et certificats populaires en Marketing


  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Analytics, ROI, and Evaluation

    Skills you'll gain: Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Digital Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Heat Maps, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Berklee

    Touring 101 for Musicians

    Skills you'll gain: Marketing Planning, Performance Measurement, Sales Presentations, Marketing Strategies, Music Performance, Booking (Sales), Goal Setting, Travel Arrangements, Customer Engagement, Event Management, Professional Networking, Talent Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Salesforce Capstone: Organization Integration

    Skills you'll gain: Salesforce, Email Marketing, User Accounts, Dashboard, Administration, Business Reporting, Collaborative Software, Data Maintenance, Data Cleansing, UI/UX Strategy, Application Deployment, Data Import/Export, Internal Communications, Data Management, Business Administration, Cloud Computing, Data Security, Automation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Setup & Fundamentals

    Skills you'll gain: Marketing Budgets, Target Audience, Campaign Management, Facebook, Sales Pipelines, Google Ads, Online Advertising, Instagram, Performance marketing, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Account Management, Apple iOS

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Google Ads Search Certification Preparation

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning

    3.7
    Rating, 3.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Crisis Communications

    Skills you'll gain: Corporate Communications, Crisis Management, Strategic Communication, Media Relations, Stakeholder Communications, Public Relations, Business Communication, Press Releases, Business Ethics, Communication, Interviewing Skills, Conflict Management, Public Speaking, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    American History Through Baseball

    Skills you'll gain: Labor Relations, Labor Law, Culture, Social Studies, International Relations, World History, Diversity Awareness, Economic Development, Socioeconomics, Cultural Diversity, Social Justice, Global Marketing, Business Economics, Demography, Social Sciences, Sociology, Market Opportunities, Public History, Economics, Political Sciences

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    How to fulfill orders on Facebook

    Skills you'll gain: Facebook, Order Management, Order Fulfillment, Marketing, Product Marketing, Sales, Payment Systems, Shipping and Receiving, E-Commerce, Social Media Marketing, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create Customer Personas in Canva

    Skills you'll gain: Persona Development, Customer Relationship Management (CRM) Software, Customer Insights, Customer Data Management, Target Audience, Target Market, Marketing Strategies, Consumer Behaviour, Market Analysis, Social Media, Product Knowledge, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of California, Santa Cruz

    GetVirtual: How to Launch Your Online Business

    Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Web Design and Development, Marketing, Workflow Management, Business Planning, E-Commerce, Project Management, Business Strategy, Business Process, Branding, Invoicing, Customer Relationship Management

    4
    Rating, 4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Career Path Essentials

    Skills you'll gain: Professional Networking, Professional Development, Interviewing Skills, Trend Analysis, Sales, Market Trend, LinkedIn, Spreadsheet Software, Relationship Building, Business Marketing, Presentations, Adaptability, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Machine Learning for Marketers

    Skills you'll gain: Classification And Regression Tree (CART), AI Personalization, Marketing Analytics, Unsupervised Learning, Customer Analysis, Predictive Analytics, Applied Machine Learning, Supervised Learning, Dimensionality Reduction, Marketing Effectiveness, Marketing Strategies, Data-Driven Decision-Making, Strategic Marketing, Campaign Management, Customer experience improvement, Personalized Service, Customer Insights, Model Evaluation, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing courses

  • Analytics, ROI, and Evaluation: Simplilearn
  • Touring 101 for Musicians: Berklee
  • Salesforce Capstone: Organization Integration: University of California, Irvine
  • Shopify eCommerce Ads Masterclass: Setup & Fundamentals: Skillshare
  • Google Ads Search Certification Preparation: Aptly
  • Crisis Communications : IESE Business School
  • American History Through Baseball: University of Colorado Boulder
  • How to fulfill orders on Facebook: Coursera
  • Create Customer Personas in Canva: Coursera
  • GetVirtual: How to Launch Your Online Business: University of California, Santa Cruz

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