Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.
University of Illinois Urbana-Champaign
Skills you'll gain: Operations Management, Organizational Strategy, Manufacturing Operations, Operational Analysis, Business Operations, Supply Chain, Inventory Management System, Process Analysis, Decision Making, Strategic Decision-Making, Business Strategies, Cost Benefit Analysis, Demand Planning, Capacity Management, Service Level
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

The Hong Kong University of Science and Technology
Skills you'll gain: Software Design Patterns, Requirements Analysis, Systems Development Life Cycle, Software Architecture, Acceptance Testing, Software Development Methodologies, Unified Modeling Language, Software Development Life Cycle, Configuration Management, Software Quality Assurance, Debugging, Software Design, Software Engineering, Software Testing, Object Oriented Design, Functional Requirement, Data Modeling, Systems Design, Project Management, Project Planning
Intermediate · Specialization · 3 - 6 Months

University at Buffalo
Skills you'll gain: Electrical Systems, Electrical Wiring, HVAC, Building Design, Construction Inspection, Basic Electrical Systems, Engineering Calculations, Architectural Design, System Requirements, Mechanical Design, Building Codes, Structural Analysis, Cost Estimation
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Market Research, Proposal Writing, Research Methodologies, Research, Market Analysis, Business Research, Data Collection, Quantitative Research, Business Writing, Sampling (Statistics), Survey Creation, Qualitative Research, Request for Proposal, Client Services, Professional Networking
Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Data Governance, Data Quality, Data Integration, Data Dictionary, Data Validation, Health Informatics, Data Modeling, Extract, Transform, Load, Data Synthesis, Health Systems, Fraud detection, Data Management, Metadata Management, Health Care, Analytics, Clinical Data Management, Healthcare Industry Knowledge, Data Analysis, Health Information Management, Data Literacy
Intermediate · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Innovation, Entrepreneurship, New Business Development, Business Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Product Management, Product Development, Trend Analysis, Customer Insights
Advanced · Course · 1 - 4 Weeks
University of Alberta
Skills you'll gain: Project Planning, Sprint Planning, Risk Management Framework, Agile Software Development, User Story, Agile Methodology, User Requirements Documents, Functional Requirement, Agile Project Management, Requirements Analysis, Software Development
Mixed · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Trend Analysis, Competitive Analysis, Strategic Decision-Making
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: User Experience Design, User Story, Prototyping, Wireframing, User Centered Design, Ideation, Conceptual Design, Interaction Design, User Interface (UI), Usability Testing, Storyboarding, Mockups, User Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Technical Design, User Feedback, Technical Consulting, Solution Design, Solution Architecture, SAP Applications, Technical Communication, Requirements Analysis, Business Analysis, Business Requirements, Requirements Elicitation, Gap Analysis, Customer Engagement, Communication
Beginner · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Strategic Marketing, Marketing Planning, Target Market, Marketing, Product Marketing, Marketing Strategies, Brand Strategy, Marketing Strategy and Techniques, Market Opportunities, Marketing Channel, Promotional Strategies, Customer Relationship Building, Customer Insights, Competitive Analysis, Business Intelligence
Beginner · Course · 1 - 4 Weeks