Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

University of Colorado System
Skills you'll gain: MicroStrategy, Business Intelligence, Database Design, Decision Support Systems, Data Warehousing, Data Visualization, Database Management Systems, SQL, Relational Databases, Business Intelligence Software, Data Integration, Performance Measurement, Pivot Tables And Charts, Data Modeling, Database Management, Data Governance, Data Presentation, Data Management, Data Architecture, Databases
Advanced · Specialization · 3 - 6 Months

Logical Operations
Skills you'll gain: Microsoft Office, Microsoft 365, Layout Design, Digital Publishing, Proofreading, Graphic Design, Content Management, Editing, Content Creation, Graphic and Visual Design Software, Productivity Software, Data Sharing, Writing and Editing, Design, Typography, Multimedia, File Management, Marketing
Mixed · Course · 1 - 3 Months

Skills you'll gain: Dashboard, Data-Driven Decision-Making, Web Analytics, Google Analytics, Marketing Analytics, Performance Analysis, Business Intelligence, Looker (Software), Process Optimization, Customer Analysis, Analytics, Grafana, Tableau Software, Gap Analysis, Interactive Data Visualization, Data Presentation, Data Synthesis, User Flows, User Research, Descriptive Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Content Marketing, AI Workflows, ChatGPT, Google Analytics, AI Product Strategy, Responsible AI, Content Creation, Metadata Management, Customer Insights, Market Intelligence, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Responsive Web Design, Web Content Accessibility Guidelines, Web Design, Hypertext Markup Language (HTML), HTML and CSS, Wireframing, Web Design and Development, Cascading Style Sheets (CSS), Javascript, Verification And Validation, Bootstrap (Front-End Framework), Browser Compatibility, Front-End Web Development, Usability, Web Development, Event-Driven Programming, User Interface (UI) Design, Application Frameworks, Interactive Design, Application Deployment
Beginner · Specialization · 3 - 6 Months

Rice University
Skills you'll gain: Capital Budgeting, Cash Flows, Probability & Statistics, Finance, Financial Statements, Microsoft Excel, Descriptive Statistics, Financial Accounting, Business Analytics, Box Plots, Probability Distribution, Data Visualization, Probability, Statistics, Ledgers (Accounting), Financial Analysis, Business Valuation, Business Mathematics, Financial Management, Data Analysis
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Web Analytics and SEO, Data Storytelling, Analytics, Statistical Methods, Statistical Analysis, Performance Reporting
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Newsletters, Email Marketing, Content Performance Analysis, Driving engagement, Digital Marketing, Campaign Management, Marketing Effectiveness, Marketing Materials, Business Metrics, Customer Engagement, Performance Metric, Content Creation, Key Performance Indicators (KPIs), Performance Measurement
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Time Management, Calendar Management, Crisis Management, Scheduling, Overcoming Obstacles, Professionalism, Planning
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: AI Personalization, Fraud detection, Data Management, Responsible AI, Big Data, Data Ethics, Generative Adversarial Networks (GANs), AI Enablement, AI Product Strategy, Machine Learning Algorithms, Data Governance, Business Strategies, Data Security, Governance, Human Resources, Analytics, Deep Learning, Credit Risk, Machine Learning, Data-Driven Decision-Making
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Digital Marketing, Search Engine Optimization, Keyword Research, ChatGPT, Content Development and Management, Web Content, Content Performance Analysis, Technical Writing, JSON
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: User Research, Data Cleansing, Data Integrity, Gap Analysis, Corrective and Preventive Action (CAPA), Code Review
Beginner · Course · 1 - 4 Weeks