Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Coursera
Skills you'll gain: Keyword Research, Generative AI, Google Gemini, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Prompt Engineering, ChatGPT, Microsoft Copilot, Competitive Analysis
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Trend Analysis, Competitive Analysis, Strategic Decision-Making
Intermediate · Course · 1 - 3 Months
Kennesaw State University
Skills you'll gain: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Brand Awareness, Marketing, Digital Advertising, Brand Loyalty, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Value Propositions, MarTech, Market Dynamics, Business Strategy, Business
Beginner · Specialization · 1 - 3 Months

University of Michigan
Skills you'll gain: Generative AI, Prompt Engineering, Instructional Design, Design Strategies, Content Creation, Creative Design, Emerging Technologies, Professional Development
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: WordPress, Web Content, Content Management Systems, Web Design, Web Design and Development
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pivot Tables And Charts, Spreadsheet Software, Microsoft Excel, Data Visualization Software, Google Sheets
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Blended Learning, Course Development, Web Content Accessibility Guidelines, Education Software and Technology, Digital pedagogy, Language Learning, Technology Strategies
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Employee Onboarding, Team Motivation, Interviewing Skills, Organizational Leadership, Team Management, Team Building, Team Leadership, Technical Management, Data Infrastructure, Recruitment, Data Science, Data Analysis, Cross-Functional Collaboration
Mixed · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: English Language, Marketing, Business, Vocabulary, Telecommuting, Human Resources, Office Management, Leadership and Management, Business Communication, Recruitment, Business Writing, Grammar, Communication
Mixed · Course · 1 - 4 Weeks

École Nationale des Ponts et Chaussées
Skills you'll gain: Socioeconomics, Social Impact, Sustainable Development, Market Dynamics, Civil Engineering, Economic Development, Market Analysis, Sustainable Technologies, Public Policies, Environmental Policy, Electric Power Systems, Environmental Science, Economics, Cost Benefit Analysis, Climate Change Mitigation, Innovation
Beginner · Course · 3 - 6 Months

Skills you'll gain: Competitive Analysis, Customer Analysis, Miro AI, Customer Insights, Value Propositions, Company, Product, and Service Knowledge, Business Modeling, Presentations, Product Knowledge, Marketing
Beginner · Guided Project · Less Than 2 Hours
University of Leeds
Skills you'll gain: Stakeholder Management, Stakeholder Engagement, Engineering Management, Scope Management, Risk Management, Project Finance, Project Scoping, Program Management, Stakeholder Analysis, Project Management, Business Risk Management, Governance, Project Management Life Cycle, Project Performance, Contract Management, Financial Analysis, Project Risk Management, Project Implementation, Project Design, Return On Investment
Intermediate · Specialization · 3 - 6 Months