Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.
University of Washington
Skills you'll gain: Data Ethics, Data Presentation, Data Storytelling, Data Visualization Software, Data Governance, Big Data, Technical Communication, Cloud Computing, Amazon Web Services, Information Privacy, Ethical Standards And Conduct, Scalability
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Responsible AI, Automation, Artificial Intelligence, Cloud Infrastructure
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Google Ads, Promotional Strategies, Analysis, Google Analytics, Promotions and Campaigns, Marketing, Process Optimization, E-Commerce, Photo/Video Production and Technology, Budget Management, Content Creation, Return On Investment, Video Production, Apple iOS
Beginner · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Fundraising, Campaign Management, Direct Marketing, Customer Relationship Building, Target Audience, Email Marketing, Telemarketing, Lead Generation, Event Management, Data-Driven Decision-Making, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Data Storytelling, Data Presentation, Power BI, Data Visualization Software, Data Visualization, Interactive Data Visualization, Statistical Visualization, Dashboard, Data-Driven Decision-Making, Business Intelligence, Pivot Tables And Charts, Data Analysis, Scatter Plots, Histogram
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Statistical Inference, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, R Programming, Data Ethics, Research Design, Statistical Methods, Data Analysis, Statistical Analysis, Data Modeling, Predictive Modeling, Mathematical Modeling, Probability & Statistics, Data Science, Quantitative Research, Machine Learning, Classification And Regression Tree (CART), Linear Algebra, Probability Distribution
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: User Research, User Feedback, Project Scoping, Data Presentation, Analysis, Data Analysis, Mobile Banking, Data Collection
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Point of Sale, Shipping and Receiving, Process Optimization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cross Selling, Retail Sales, Product Demonstration, Upselling, Selling Techniques, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Merchandising, Customer Service, Team Oriented, Customer Engagement, Customer Complaint Resolution
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Analysis Expressions (DAX), Dashboard, Power BI, Data Visualization, Data Transformation, Data Modeling, Data Import/Export, Data Visualization Software, Data Analysis, Analytics, Data Cleansing, Data Security, Data Management
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Statistical Analysis, Program Evaluation, Policy Analysis, Data Analysis, Statistical Methods, Public Policies, Statistical Hypothesis Testing, Policy Development, Analytical Skills, Forecasting, R Programming, Data-Driven Decision-Making, Research Design, Time Series Analysis and Forecasting
Intermediate · Course · 1 - 3 Months

Skills you'll gain: SAS (Software), Data Analysis Software, R (Software), Advanced Analytics, R Programming, Big Data, Image Analysis, Time Series Analysis and Forecasting, Natural Language Processing, Statistical Programming, Jupyter, Predictive Modeling, Predictive Analytics, Applied Machine Learning, Deep Learning, Data Processing, Restful API, Computer Vision, Artificial Neural Networks
Mixed · Course · 1 - 3 Months