Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Goldman Sachs
Skills you'll gain: Market Research, New Product Development, Product Development, Entrepreneurship, Product Design, Innovation, Focus Group, Market Analysis, Ideation, Business Development, Product Testing, Logistics
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Facebook, Digital Advertising, Advertising Campaigns, Web Analytics, Advertising, Driving engagement, Target Audience, Marketing, Social Media Marketing, Social Media
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica del Perú
Skills you'll gain: Consumer Behaviour, Business-To-Consumer, Data Collection, Target Market, Market Share, Market Research, Customer Insights, Digital Marketing, Business Ethics, Web Analytics, Technical Communication, Data Analysis
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, MLOps (Machine Learning Operations), Data Lakes, Apache Kafka, Real Time Data, Data Warehousing, Unstructured Data, Data Processing, Data Management, Data Infrastructure, Cloud Engineering, Cloud Storage, Big Data, Cloud Infrastructure, Extract, Transform, Load, Tensorflow, Data Visualization, Applied Machine Learning
Intermediate · Professional Certificate · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Supply Chain Planning, Demand Planning, Customer Demand Planning, Supply Chain Management, Supply Chain, Capacity Planning, Production Planning, Materials Management, Forecasting, Performance Measurement, Microsoft Excel, Data-Driven Decision-Making, Statistical Methods, Key Performance Indicators (KPIs), Data Analysis, Regression Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: User Experience Design, UI/UX Research, Information Architecture, Storyboarding, Wireframing, User Research, User Story, User Experience, Adobe XD, Usability Testing, Figma (Design Software), Design Reviews, User Interface and User Experience (UI/UX) Design, Design Research, User Centered Design, Persona (User Experience), Presentations, Web Design, Usability, Conceptual Design
Beginner · Professional Certificate · 3 - 6 Months

Rutgers the State University of New Jersey
Skills you'll gain: Market Analysis, Supplier Management, Competitive Analysis, Financial Analysis, Supply Chain Planning, Market Dynamics, Supply Chain Management, Risk Analysis, Financial Statements, Business Strategy, Case Studies, Peer Review
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Data Visualization Software, PySpark, Data Visualization, Snowflake Schema, Data Storytelling, Site Reliability Engineering, Docker (Software), Databricks, Containerization, Interactive Data Visualization, Plotly, Data Pipelines, Matplotlib, Kubernetes, Dashboard, Apache Spark, Apache Hadoop, Big Data, Data Science, Python Programming
Intermediate · Specialization · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Design Thinking, Environmental Issue, Sustainable Business, Solution Design, Innovation, Product Development, Entrepreneurship, Market Analysis, Market Research, Business Development, Consumer Behaviour, Needs Assessment, Cultural Sensitivity
Build toward a degree
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Media and Communications, Video Production, Culture, Media Production, Intellectual Property, Brand Management, Storytelling, Digital Communications, Facebook, Branding, Driving engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, Marketing Analytics, Online Advertising, Marketing
Beginner · Guided Project · Less Than 2 Hours