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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Einführung in Easil für Soziale Medien

    Skills you'll gain: Social Media Marketing, Social Media Content, Social Media, Graphic Design, Graphic and Visual Design Software, Storytelling, Instagram, Content Creation

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Execution and Evaluation

    Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Marketing Communications, Digital Media Strategy, Marketing Planning, Customer Insights, Content Performance Analysis, Driving engagement, Plan Execution, Earned Media, Content Creation, Content Strategy, Owned Media, Paid media, Goal Setting

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    UiPath

    Automation Techniques in RPA

    Skills you'll gain: Email Automation, Web Scraping, Robotic Process Automation, Automation, Business Process Automation, Workflow Management, Text Mining, Data Import/Export, Microsoft Excel, Microsoft Outlook

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Data-Driven Leadership Skills

    Skills you'll gain: Data-Driven Decision-Making, Data Literacy, Strategic Decision-Making, Leadership, Leadership Development, Business Leadership, Agile Methodology, Strategic Leadership, Business Transformation, Leadership Studies, Team Leadership, Organizational Leadership, Organizational Structure, Data Analysis, Leadership and Management, Organizational Change, Big Data, Decision Making, Data Management, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    43 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Global Marketing, Innovation, Market Opportunities, Market Analysis, New Product Development, Technology Strategies, Competitive Analysis, Growth Strategies, Business Strategy, Strategic Thinking, Strategic Decision-Making

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    Strategic Sales Leadership

    Skills you'll gain: Data Storytelling, Business Writing, Sales Presentation, Concision, Sales Strategy, Writing, Persuasive Communication, Customer Relationship Management (CRM) Software, Storytelling, Responsible AI, Sales, Business Communication, Google Gemini, Anthropic Claude, Business Leadership, Sales Enablement, Generative AI, Communication, Proposal Writing, Communication Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Healthcare Data Quality and Governance

    Skills you'll gain: Data Governance, Data Quality, Data Validation, Data Management, Clinical Data Management, Health Information Management, Data Literacy, Medical Records, Metadata Management, Technical Communication, Change Control

    4.6
    Rating, 4.6 out of 5 stars
    ·
    144 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    The Total Data Quality Framework

    Skills you'll gain: Data Quality, Data Cleansing, Data Collection, Data Validation, Data Analysis, Data Processing, Threat Detection, Data Access, Sampling (Statistics)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northwestern University

    ¿Qué son los medios sociales?

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Customer Engagement, Social Media Management, Marketing, Professional Networking, Content Strategy, Marketing Analytics, Target Market, Target Audience, Emerging Technologies, Peer Review

    Mixed · Course · 1 - 4 Weeks

  • U

    Universidades Anáhuac

    Introducción al Derecho Internacional Público

    Skills you'll gain: International Relations, Diplomacy, Political Sciences, Negotiation, Law, Regulation, and Compliance, Global Marketing, Commercial Laws, Economics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Real Estate Development: Building Value in Your Community

    Skills you'll gain: Financial Modeling, Community Development, Real Estate, Feasibility Studies, Financial Analysis, Risk Management, Community Outreach, Project Finance, Due Diligence, Sustainable Development, Property Management, Project Management, Capital Markets, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    GenAI in Insurance: Automating Claims & Risk Mitigation

    Skills you'll gain: Generative AI, Insurance, AI Product Strategy, Responsible AI, Data Ethics, Underwriting, AI Personalization, Operational Efficiency, Data-Driven Decision-Making, Claims Processing, Personalized Service, Artificial Intelligence, Automation, Risk Management, Analytics, Prompt Engineering, Risk Analysis, Business Analytics, Systems Integration

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Einführung in Easil für Soziale Medien: Coursera
  • Execution and Evaluation: University of Colorado Boulder
  • Automation Techniques in RPA: UiPath
  • Data-Driven Leadership Skills: University of Glasgow
  • Innovation and International Strategy: Illinois Tech
  • Strategic Sales Leadership: Starweaver
  • Healthcare Data Quality and Governance: University of California, Davis
  • The Total Data Quality Framework: University of Michigan
  • ¿Qué son los medios sociales?: Northwestern University
  • Introducción al Derecho Internacional Público: Universidades Anáhuac

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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