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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    U

    University of Pennsylvania

    Microeconomics: The Power of Markets

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Cost Benefit Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Global Procurement and Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Negotiation, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Case Studies, Stakeholder Management, Contract Management, Purchasing, Market Analysis, Request for Proposal, Competitive Analysis, Risk Management, Vendor Contracts, Supply Management, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.6K reviews

    Beginner · Specialization · 3 - 6 Months

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    T

    The University of North Carolina at Chapel Hill

    Epidemiology: The Basic Science of Public Health

    Skills you'll gain: Epidemiology, Public Health, Infectious Diseases, Research Design, Community Health, Health Policy, Research Methodologies, Social Determinants Of Health, Science and Research, Statistical Analysis, Chronic Diseases

    4.7
    Rating, 4.7 out of 5 stars
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    5K reviews

    Mixed · Course · 1 - 3 Months

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    E

    EDUCBA

    Analyze & Apply Derivative Swaps, Futures, and Options

    Skills you'll gain: Derivatives, Futures Exchange, Financial Analysis, Financial Acumen, Financial Trading, Financial Market, Financial Management, Securities Trading, Risk Management, Market Data, Capital Markets, Portfolio Risk, Portfolio Management, Equities, International Finance, Credit Risk, Cash Flows

    Beginner · Course · 1 - 3 Months

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    C

    Coursera

    Negotiation: Remember Levers and Record Notes

    Skills you'll gain: Price Negotiation, Contract Negotiation, Negotiation, Taking Meeting Minutes, Record Keeping, Procurement, Vendor Contracts, Communication, Market Intelligence

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy and Organization Design

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Game Theory, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Effectiveness, Strategic Decision-Making, Management Consulting, Organizational Change, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
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    E

    EDUCBA

    Analyze Investment Banking, Markets & Asset Management

    Skills you'll gain: Derivatives, Futures Exchange, Investment Banking, Investment Management, Asset Management, Portfolio Risk, Financial Analysis, Risk Management, Financial Acumen, Financial Trading, Wealth Management, Financial Market, Investments, Financial Management, Market Data, Securities Trading, Return On Investment, Economic Development, Market Analysis, Risk Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Social Media Marketing

    Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
    ·
    5.6K reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    Universidade Estadual de Campinas

    Revisão Sistemática e Meta-análise

    Skills you'll gain: Data Synthesis, Data Collection, Research, Research Design, Research Reports, Research Methodologies, Quantitative Research, Clinical Research, Peer Review, Statistical Methods, Data Quality, Report Writing, Epidemiology, Statistical Analysis, Qualitative Research, Risk Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    New York Institute of Finance

    Risk Management

    Skills you'll gain: Credit Risk, Operational Risk, Portfolio Risk, Risk Management, Risk Management Framework, Business Risk Management, Risk Modeling, Risk Mitigation, Financial Market, Enterprise Risk Management (ERM), Risk Appetite, Risk Control, Risk Analysis, Derivatives, Governance, Portfolio Management, Capital Markets, Financial Analysis, Market Data, Key Performance Indicators (KPIs)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Beginner · Specialization · 3 - 6 Months

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    New
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    C

    Coursera

    Search Engine Optimization and Content Strategy

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Research, Competitive Intelligence, Digital Marketing, Content Creation, Content Performance Analysis, Data-Driven Decision-Making, ChatGPT, Content Strategy, Content Marketing, Marketing Analytics, Digital Content, Web Analytics, AI Enablement, Generative AI, Content Management, Analytics

    Intermediate · Specialization · 1 - 3 Months

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    S

    SkillsBooster Academy

    AI-powered Marketing with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Market Analysis, Microsoft Copilot, Marketing Planning, Marketing, Marketing Strategy and Techniques, Content Marketing, Data Ethics, Business Marketing, Marketing Communications, Generative AI, Strategic Thinking, AI Workflows, AI Personalization, Market Trend, Strategic Communication, Digital Marketing, Content Creation, Digital Content, Business Process

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Microeconomics: The Power of Markets: University of Pennsylvania
  • Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Epidemiology: The Basic Science of Public Health: The University of North Carolina at Chapel Hill
  • Analyze & Apply Derivative Swaps, Futures, and Options: EDUCBA
  • Negotiation: Remember Levers and Record Notes: Coursera
  • Competitive Strategy and Organization Design: Ludwig-Maximilians-Universität München (LMU)
  • Analyze Investment Banking, Markets & Asset Management: EDUCBA
  • Social Media Marketing: Northwestern University
  • Revisão Sistemática e Meta-análise: Universidade Estadual de Campinas
  • Risk Management: New York Institute of Finance

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