Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Tecnológico de Monterrey
Skills you'll gain: Oil and Gas, Petroleum Industry, Energy and Utilities, Sustainable Development, Corporate Sustainability, Climate Change Mitigation, Sustainable Business, Environmental Social And Corporate Governance (ESG), Social Impact, Safety Standards, Natural Resource Management, Economic Development, Environmental Policy, World History, Economics
Intermediate · Course · 1 - 3 Months
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Business Research, Peer Review, Report Writing, Business Consulting, Management Consulting, Analysis, Business Reporting, Data Visualization, Organizational Strategy, Business Analytics, Competitive Analysis, Business Strategy, Presentations
Mixed · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Health Equity, Health Disparities, Social Determinants Of Health, Health Policy, Public Health, Community Health, Epidemiology, Patient Education And Counseling, Health Care, Research Design, Program Evaluation, Cultural Diversity
Mixed · Course · 1 - 3 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Sustainable Systems, Sustainable Development, Environmental Issue, Socioeconomics, Environment, Sustainability Standards, Environmental Science, Social Justice, Natural Resource Management, Environmental Resource Management, Climate Change Adaptation, Social Impact
Beginner · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Cross-Functional Team Leadership, Team Leadership, Initiative and Leadership, Resilience, Strategic Leadership, Problem Solving, Leadership, Organizational Leadership, Video Production, Corporate Sustainability, Business Leadership, Diversity and Inclusion, Innovation, Critical Thinking and Problem Solving, Creative Problem-Solving, Adaptability, Collaboration
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Customer Analysis, Business Planning, Sales Pipelines, Sales Strategy, Customer Insights, Sales Management, Entrepreneurship, Sales Process, Market Analysis, Innovation, Marketing Planning, Marketing, Market Research, Product Management, Product Development, Commercialization, New Business Development, Process Validation, Business Strategies, Finance
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Digital Marketing, Online Advertising, Email Marketing, Marketing Strategies, Campaign Management, Social Media Strategy, Social Media Marketing, Search Engine Optimization, Marketing Effectiveness, Marketing Communications, Web Analytics and SEO, Marketing, Copywriting, Advertising, Integrated Marketing Communications, Mobile Security, Key Performance Indicators (KPIs)
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies
Intermediate · Guided Project · Less Than 2 Hours

Universidad Austral
Skills you'll gain: Sociology, Economics, Policy, and Social Studies, Law, Regulation, and Compliance, Culture, Socioeconomics, Policy Development, World History, Governance, Labor Law, European History
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Digital Transformation, IT Service Management, Information Technology Infrastructure Library, Service Management, Interoperability, Business Transformation, Data Strategy, DevOps, Information Systems Security, Cybersecurity, Systems Integration, Innovation, Application Programming Interface (API), Service Design, Service Level, Organizational Strategy, Mobile Banking, Social Media, E-Commerce, Business Modeling
Beginner · Specialization · 3 - 6 Months

Shanghai Jiao Tong University
Skills you'll gain: Business Communication, Oral Expression, Communication, Business Writing, Oral Comprehension, Language Learning, Business Technologies, Grammar, Vocabulary, Collaboration, Time Management, Critical Thinking
Intermediate · Course · 1 - 3 Months