يمنح انتشار التكنولوجيا الرقمية الشركات مجموعة جديدة ومتنوعة من الأدوات للوصول إلى المستهلكين والتفاعل معهم ومراقبتهم والاستجابة لهم بدرجة غير مسبوقة. يمكن أيضًا الاستفادة من البيانات الرقمية المجمعة والضخمة لاستهداف شرائح معينة من المستهلكين بشكل أفضل. متابعة قنوات التسويق الرقمي: The Landscape (المشهد)، تهدف هذه الدورة التدريبية إلى تزويدك بفهم أعمق للعمليات الأساسية لتخطيط حملة تسويق رقمية ودور القنوات الرقمية المختلفة في تأسيس اتصال تسويقي متكامل.
لوسائط الرقمية واستراتيجيات التسويق
Gain insight into a topic and learn the fundamentals.
2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Skills you'll gain
- Search Engine Optimization
- Advertising
- Marketing Communications
- Marketing Strategies
- Email Marketing
- Digital Media Strategy
- Marketing
- Campaign Management
- Marketing Effectiveness
- Integrated Marketing Communications
- Social Media Strategy
- Web Analytics and SEO
- Key Performance Indicators (KPIs)
- Social Media Marketing
- Digital Marketing
- Copywriting
- Online Advertising
Tools you'll learn
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in Arabic
See how employees at top companies are mastering in-demand skills
There are 4 modules in this course
Instructor
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