Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.
Google Cloud
Skills you'll gain: Presentations, Google Workspace, Sales Presentations, Product Demonstration, Productivity Software, Version Control, Collaborative Software, Organizational Skills, Data Visualization, Multimedia, Data Sharing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Seaborn, Plotly, Data Visualization, Data Visualization Software, Interactive Data Visualization, Data Analysis, Python Programming, Predictive Modeling, Data Science, Jupyter, Cloud Applications
Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Customer Engagement, Marketing Strategies, Return On Investment, Growth Strategies
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Debugging, Data-oriented programming, Program Development, Python Programming, Data Manipulation, Data Analysis
Intermediate · Course · 1 - 4 Weeks

The Chinese University of Hong Kong
Skills you'll gain: Culture, Ancient History, Cultural Diversity, World History, Art History, Liberal Arts, Anthropology, Sociology, Storytelling
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Email Automation, Legal Technology, Creativity, Presentations, Persuasive Communication, Editing, Writing, Communication, Artificial Intelligence, Public Speaking, Generative AI, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Business Metrics, Business Analytics, Analytics, Business Intelligence, Tableau Software, Case Studies, Cash Flows, Big Data, Key Performance Indicators (KPIs), Spreadsheet Software, Data Analysis, Data-Driven Decision-Making, Web Analytics, Market Share, Database Software, E-Commerce
Mixed · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Amazon Web Services, AWS Identity and Access Management (IAM), Amazon S3, Amazon CloudWatch, Cloud Solutions, Cloud Management, Cloud Computing, Cloud Computing Architecture, Network Architecture, Virtual Networking, User Accounts, Personally Identifiable Information
Beginner · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Financial Statements, Business Planning, Organizational Structure, Financial Analysis, Business Strategy, International Finance, Target Market, Market Research, Global Marketing, Operating Cost, Consumer Behaviour, Cost Accounting, Management Accounting, Market Analysis
Mixed · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Design Thinking, Innovation, Creative Problem-Solving, Ideation, Open Mindset, Storytelling, Creativity, Curiosity, Data Visualization, Human Centered Design, Empathy
Beginner · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Business Strategy, Business Strategies, Business Planning, Innovation, Digital Transformation, Technology Strategies, Business Modeling, Emerging Technologies, Organizational Change, Business Technologies, Market Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Cloud Platform, Data Import/Export, Query Languages, Big Data, Data Access, Data Analysis Software
Beginner · Project · Less Than 2 Hours