• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    L

    Lund University

    Working for a sustainable future: concepts and approaches

    Skills you'll gain: Sustainable Development, Systems Thinking, Sustainable Business, Sustainable Technologies, Sustainability Standards, Policy Development, Environmental Policy, Environment, Environmental Science, Innovation, Natural Resource Management, Climate Change Adaptation, Mathematical Modeling, Climate Change Mitigation, Geospatial Information and Technology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    AI for Marketing

    Skills you'll gain: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Customer experience improvement, Marketing Strategies, Marketing, AI Enablement, Responsible AI, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence, Customer Insights, Marketing Psychology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    76 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    RStudio for Six Sigma - Basic Descriptive Statistics

    Skills you'll gain: Sampling (Statistics), Statistical Methods, Descriptive Statistics, Statistical Visualization, Data Import/Export, Pareto Chart, Histogram, Statistical Analysis, R (Software), Box Plots, R Programming, Data Synthesis, Probability Distribution, Probability & Statistics, Exploratory Data Analysis, Statistics, Statistical Hypothesis Testing, Data Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Get Started with Facebook Messenger for a Business

    Skills you'll gain: Facebook, Personalized Service, Target Audience, Customer Communications Management, Social Media, Social Media Marketing, Business Requirements, Drive Engagement, Customer Service, Brand Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    N

    Northeastern University

    Evaluating the Quality of Healthcare Delivery

    Skills you'll gain: Quality Assessment, Program Evaluation, Value-Based Care, Health Systems, Patient Safety, Quality Improvement, Performance Measurement, Health Policy, Scientific Methods, Performance Analysis, Performance Reporting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Virtual Teacher Final Project

    Skills you'll gain: Peer Review, Instructional Design, Instructional Strategies, Course Development, Curriculum Development, Learning Management Systems, Blended Learning, Educational Materials, Education Software and Technology, Student Engagement, Ability To Meet Deadlines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    231 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Gestión estratégica de Escuelas en Contextos Rurales

    Skills you'll gain: Curriculum Planning, Planning, Social Justice, Education and Training, Initiative and Leadership, Leadership, Collaboration, Teamwork, Program Evaluation, Relationship Building, Community Development, Problem Solving, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Program Manager Essentials

    Skills you'll gain: Project Management Office (PMO), Benefits Administration, Cost Benefit Analysis, Project Management Institute (PMI) Methodology, Resource Management, Scheduling, Change Management, Procurement

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create a website with MailChimp

    Skills you'll gain: Search Engine Optimization, Content Management, Web Content, Web Design, Information Architecture, Web Design and Development, Goal Setting, Project Implementation, Project Closure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Emprendimiento y métodos ágiles de desarrollo en videojuegos

    Skills you'll gain: Scrum (Software Development), Value Propositions, Sprint Retrospectives, Business Modeling, Video Game Development, Customer Analysis, Agile Methodology, Presentations, Entrepreneurship, Target Audience, Sprint Planning, Backlogs, Agile Project Management, Market Opportunities

    4.5
    Rating, 4.5 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Ideal Gases

    Skills you'll gain: Chemical Engineering, Chemistry, Thermal Management, Mechanical Engineering, Engineering Calculations, Engineering Analysis, Physics, Numerical Analysis, Simulation and Simulation Software, Mathematical Modeling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    144 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Navigating Healthcare Supply Chain Operations

    Skills you'll gain: Process Improvement, Operational Efficiency, Inventory Control, Inventory Management System, Operations Management, Supply Chain Management, Procurement, Capacity Planning, Supply Chain Planning, Demand Planning, Transportation, Supply Chain, and Logistics, Vendor Management, Change Management, Supplier Management, Information Technology, Forecasting, Problem Solving

    Mixed · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
hospitality luxury brand management
next-gen brand management
brand and product management
introduction to strategic brand management
1…415416417…834

In summary, here are 10 of our most popular brand management courses

  • Working for a sustainable future: concepts and approaches: Lund University
  • AI for Marketing: Emory University
  • RStudio for Six Sigma - Basic Descriptive Statistics: Coursera
  • Get Started with Facebook Messenger for a Business : Coursera
  • Evaluating the Quality of Healthcare Delivery: Northeastern University
  • Virtual Teacher Final Project: University of California, Irvine
  • Gestión estratégica de Escuelas en Contextos Rurales: Universidad Austral
  • Program Manager Essentials: Packt
  • Create a website with MailChimp: Coursera
  • Emprendimiento y métodos ágiles de desarrollo en videojuegos: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok