Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Scrimba
Skills you'll gain: Prompt Engineering, Responsive Web Design, Node.JS, Command-Line Interface, TypeScript, Unit Testing, SQL, HTML and CSS, Web Content Accessibility Guidelines, Typography, Cascading Style Sheets (CSS), Ajax, React.js, User Interface and User Experience (UI/UX) Design, Hypertext Markup Language (HTML), JavaScript Frameworks, JSON, Generative AI, Database Design, UI Components
Beginner · Specialization · 3 - 6 Months
Duke University
Skills you'll gain: Java Programming, Software Design, Debugging, Software Engineering, Javascript, Computer Programming, Event-Driven Programming, Encryption, Algorithms, Image Analysis, Web Applications, Data Processing, Statistical Analysis, Data Import/Export, Predictive Modeling, Integrated Development Environments, Data Manipulation, Data Analysis, Web Servers, Cascading Style Sheets (CSS)
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Search Engine Optimization, Generative AI, Web Analytics and SEO, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Restful API, API Design, GitHub, Git (Version Control System), Postman API Platform, Application Deployment, Node.JS, Web Development, Server Side, Full-Stack Web Development, Back-End Web Development, Application Development, Web Applications, Web Frameworks, Front-End Web Development
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis
Beginner · Specialization · 1 - 3 Months

IBM
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Dashboard, Data Visualization Software, Data Visualization, SQL, Unsupervised Learning, Plotly, Interactive Data Visualization, Peer Review, Data Transformation, Supervised Learning, Jupyter, Data Analysis, Data Cleansing, Data Manipulation, Data Literacy, Generative AI, Professional Networking, Data Import/Export
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Site Reliability Engineering, Kubernetes, Application Performance Management, Google Cloud Platform, Cloud Infrastructure, System Monitoring, Prompt Engineering, Application Deployment, Identity and Access Management, CI/CD, Containerization, Cloud Storage, Cloud Security, Cloud Services, Cloud Management, Service Level Agreement, Virtual Machines, Safety Culture, Network Monitoring, Culture Transformation
Beginner · Professional Certificate · 3 - 6 Months

University of Virginia
Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Design Thinking, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Web Analytics, Stakeholder Management, Growth Strategies, Business Modeling
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Data Visualization, Data Visualization Software, Text Mining, Data Presentation, Data Mining, Interactive Data Visualization, Data Storytelling, Dashboard, Tableau Software, Plot (Graphics), Natural Language Processing, Scatter Plots, Unsupervised Learning, Data Mapping, Unstructured Data, Statistical Analysis, Graphing, Big Data, Anomaly Detection, Analytics
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Git (Version Control System), GitHub, Version Control, Infrastructure as Code (IaC), Debugging, Cloud Management, Bash (Scripting Language), Puppet (Configuration Management Tool), Infrastructure As A Service (IaaS), Cloud Services, Technical Communication, Unit Testing, Web Services, Email Automation, Automation, Python Programming, Interviewing Skills, Configuration Management, Professional Development, Scripting
Advanced · Professional Certificate · 3 - 6 Months

University of Virginia Darden School Foundation
Skills you'll gain: Digital Transformation, Business Strategy, Cloud Computing Architecture, Competitive Analysis, Cloud Services, Business Transformation, Responsible AI, Cloud Security, Cloud Infrastructure, Big Data, Cloud Platforms, Data Analysis, Cloud Hosting, Statistical Analysis, Cloud Engineering, Cloud Solutions, Cloud Computing, Cloud Development, Generative AI, Data Science
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Search Engine Optimization, Generative AI, Content Strategy, Semantic Web, Workforce Development, Digital Marketing, Content Creation, Artificial Intelligence, Vocabulary, Digital Content, Social Media
Intermediate · Course · 1 - 4 Weeks