Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.

Tecnológico de Monterrey
Skills you'll gain: Social Media Strategy, Social Media, Social Media Marketing, Social Media Campaigns, Media Strategy, Content Marketing, Marketing Strategies, Campaign Management, Plan Execution, Content Creation, Marketing, Customer Engagement, Communication Strategies, Goal Setting
Mixed · Course · 1 - 3 Months

Skills you'll gain: Business Analysis, Business Process Modeling, Stakeholder Analysis, Process Optimization, Requirements Management, Business Requirements, Stakeholder Management, Process Analysis, Data Modeling, Agile Methodology, Stakeholder Engagement, Requirements Analysis, Process Improvement, User Story, Project Management, Data Flow Diagrams (DFDs), Risk Management, Plan Execution, Project Planning, Needs Assessment
Intermediate · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Model Evaluation, Analytical Skills, Data Ethics, Predictive Modeling, Data Analysis, Regression Analysis, Natural Language Processing, Data Mining, Predictive Analytics, Statistical Analysis, Analytics, Data Strategy, Data Science, Social Media, Customer Analysis, Text Mining, Business Analytics, Decision Tree Learning, Supervised Learning, Cloud Computing
Beginner · Specialization · 3 - 6 Months
University of Alberta
Skills you'll gain: Sprint Retrospectives, Scrum (Software Development), Software Technical Review, Agile Project Management, Agile Software Development, Software Quality Assurance, Agile Methodology, User Story, Sprint Planning, Requirements Analysis, User Research
Mixed · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Search Engine Optimization, Key Performance Indicators (KPIs), Target Audience, Keyword Research, Social Media Strategy, Digital Advertising, Marketing Effectiveness, Customer experience strategy (CX), Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, A/B Testing, Web Analytics and SEO, Social Media
Beginner · Specialization · 1 - 3 Months

University of California, Davis
Skills you'll gain: Data Governance, Data Quality, Data Integration, Data Dictionary, Data Validation, Health Informatics, Data Cleansing, Data Modeling, Extract, Transform, Load, Data Synthesis, Health Systems, Fraud detection, Data Management, Metadata Management, Health Care, Analytics, Clinical Data Management, Data Mapping, Healthcare Industry Knowledge, Value-Based Care
Intermediate · Specialization · 3 - 6 Months

Starweaver
Skills you'll gain: Revenue Management, Hospitality Services, Capital Expenditure, Financial Statement Analysis, Advanced Analytics, Hospitality Management, Cost Control, Budget Management, Hospitality, Budgeting, Customer experience improvement, Hotel Operations, Financial Analysis, Performance Measurement, Financial Forecasting, Variance Analysis, Forecasting, Financial Management, Innovation, Financial Planning
Intermediate · Specialization · 3 - 6 Months
Skills you'll gain: SQL, SAS (Software), Database Management, Query Languages, Case Studies, Data Access, Program Development, Statistical Programming, Data Presentation, Scripting, Perl (Programming Language), Data Processing, Automation, Data Integration, Stored Procedure, Data Manipulation, Data Transformation, Debugging, Data Analysis
Build toward a degree
Intermediate · Professional Certificate · 3 - 6 Months

Skills you'll gain: Descriptive Statistics, Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistics, Data Modeling, Statistical Analysis, Business Analytics, Marketing Analytics, Analytics, Probability & Statistics, Data Analysis, Descriptive Analytics, Statistical Methods, Tableau Software, Statistical Modeling, A/B Testing, Time Series Analysis and Forecasting, Regression Analysis
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Responsible AI, AI Product Strategy, Generative AI, Strategic Thinking, Risking, Data Ethics, Large Language Modeling, Business Strategy, Regulation and Legal Compliance, Business Planning, AI Enablement, Organizational Change, Customer experience strategy (CX), Business Ethics, AI Security, Generative AI Agents, Business Leadership, Business Transformation, Stakeholder Communications, Customer Insights
Beginner · Specialization · 1 - 3 Months

IE Business School
Skills you'll gain: Marketing Planning, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Market Analysis, Strategic Marketing, Target Market, Value Propositions, Product Marketing, Market Data
Beginner · Specialization · 3 - 6 Months

Dubai College of Tourism
Skills you'll gain: Booking (Sales), Travel Arrangements, Selling Techniques, Sales, Hospitality, Client Services, Office Procedures, Financial Analysis, Workflow Management, Proposal Development, Document Management, Customer Communications Management
Beginner · Course · 1 - 4 Weeks