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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • U

    University of Illinois at Urbana-Champaign

    Master of Science in Management | iMSM

    Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Stakeholder Analysis, Generative AI

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Regulatory Compliance

    Skills you'll gain: Compliance Training, Compliance Management, Health Insurance Portability And Accountability Act (HIPAA) Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Regulation and Legal Compliance, Legal Risk, Information Privacy, Governance Risk Management and Compliance, Personally Identifiable Information, Compliance Reporting, Law, Regulation, and Compliance, Regulatory Compliance, Regulatory Requirements, Compliance Auditing, Internal Communications, Procedure Development, Business Ethics, Risk Management, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management and Innovation

    Skills you'll gain: Business Strategy, Business Planning, Case Studies, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Strategic Leadership, Innovation, Organizational Structure, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Organizational Change

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Conflict Management

    Skills you'll gain: Conflict Management, Mediation, Negotiation, Intercultural Competence, Cultural Diversity, De-escalation Techniques, Communication Strategies, Interpersonal Communications, Cultural Sensitivity, Active Listening, Case Studies, Stakeholder Management, Cooperation, Verbal Communication Skills, Teamwork, Portfolio Management, Leadership, Organizational Effectiveness, Communication, Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Advanced Prometheus Alerting and Monitoring

    Skills you'll gain: Prometheus (Software), System Monitoring, Grafana, Site Reliability Engineering, Continuous Monitoring, Interactive Data Visualization, Query Languages, Anomaly Detection, Software Visualization, Linux, YAML, Docker (Software), Incident Management, Configuration Management, Real Time Data, Analysis

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Ideation, Design, and Management

    Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Commercialization, Product Lifecycle Management, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Target Market, Market Opportunities, Ideation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    720 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Business Economics, Market Dynamics, Socioeconomics, Social Sciences, Behavioral Economics, Market Analysis, Resource Allocation, Production Process, Consumer Behaviour, Critical Thinking, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Stylized Environments with Blender 4 Geometry Nodes

    Skills you'll gain: 3D Modeling, Storytelling, Animation and Game Design, Virtual Environment, Computer Graphics, Visualization (Computer Graphics), Graphical Tools, Post-Production

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    L

    LearnQuest

    Sales Enablement, Innovation, and Growth Hacking

    Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales Process, Customer Relationship Management (CRM) Software, Sales Prospecting, Global Marketing, Data-Driven Decision-Making, Marketing Automation, Key Performance Indicators (KPIs), Digital Media Strategy, AI Personalization, Content Creation, Video Production

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    JetBrains

    Kotlin for Java Developers

    Skills you'll gain: Kotlin, Object Oriented Programming (OOP), Java, Java Programming, Spring Framework, Android Development, IntelliJ IDEA, Functional Design, Interoperability, Unit Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze GA4: Fix Your Data

    Skills you'll gain: User Research, Data Cleansing, Data Integrity, Gap Analysis, Corrective and Preventive Action (CAPA), Code Review

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    A

    Alex Genadinik

    10 Passive Income Businesses For 2026 To Start Today

    Skills you'll gain: E-Commerce, Entrepreneurship, Blogs, Content Creation, Digital Content, Digital Publishing, Web Content, Pay Per Click Advertising, Video Production, Lead Generation, Marketing Channel, Email Marketing, Business Strategies, Search Engine Optimization, Advertising, Brand Strategy

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Master of Science in Management | iMSM: University of Illinois at Urbana-Champaign
  • Regulatory Compliance: University of Pennsylvania
  • Strategic Management and Innovation: Copenhagen Business School
  • Conflict Management: University of California, Irvine
  • Advanced Prometheus Alerting and Monitoring: Coursera
  • Product Ideation, Design, and Management: University of Maryland, College Park
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Stylized Environments with Blender 4 Geometry Nodes: Packt
  • Sales Enablement, Innovation, and Growth Hacking: LearnQuest
  • Kotlin for Java Developers: JetBrains

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