Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Board Infinity
Skills you'll gain: Dashboard Creation, Predictive Analytics, Dashboard, Data Ethics, Responsible AI, Brand Strategy, Advanced Analytics, Market Intelligence, Branding, Persona Development, Brand Management, Marketing Strategies, Trend Analysis, Market Data, Data-Driven Marketing, Predictive Modeling, Competitive Intelligence, Analytics, Forecasting, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic and Visual Design, Graphic Design, Creative Design, Graphic and Visual Design Software, Graphical Tools, Color Theory, Requirements Analysis, Typography, Computer Graphic Techniques, Document Management, 3D Modeling, User Interface (UI), Productivity Software
Mixed · Course · 1 - 3 Months

Skills you'll gain: Stored Procedure, Microsoft SQL Servers, Transact-SQL, SQL, Database Development, Procedure Development, Database Management Systems, Query Languages
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Email Marketing, Customer Relationship Management (CRM) Software, Customer Engagement, Customer Data Management, Customer Relationship Management, Marketing Automation, Customer Analysis, Driving engagement, Marketing Strategies, Data-Driven Marketing, Consolidation, Marketing Analytics, Email Automation, Data Integration, Workflow Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: 3D Assets, Entrepreneurship, Growth Strategies, Strategic Marketing, Customer Acquisition Management, Marketing Strategies, Business Planning, Promotional Strategies, Commercialization, Target Audience, Animations, Digital Assets, Driving engagement, Sustainable Business, Brand Strategy, Branding
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Conversion Funnel Analysis, Generative Engine Optimization (GEO), Marketing Analytics, Data-Driven Marketing, Digital Analysis, Content Optimization, Web Analytics, Google Gemini, Data Storytelling, Data Analysis, User Flows, ChatGPT, Analytics, LLM Application, Data-Driven Decision-Making, Process Analysis, Dashboard Creation, Performance Metric
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Collaboration, Collaborative Software, Adobe InDesign, Design Reviews, Version Control, Style Guides, User Feedback, Design, Adobe Creative Cloud, Editing, Layout Design, Document Management, File Management, Branding
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Analytical Skills, Data Literacy, Data Preprocessing
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Regulatory Compliance, Email Marketing, Compliance Management, General Data Protection Regulation (GDPR), Compliance Auditing, Law, Regulation, and Compliance, Regulatory Requirements, Auditing, Data Management, Personally Identifiable Information, Record Keeping, Data Governance, Information Privacy, Customer Data Management, Risk Mitigation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Strategic Leadership, Leadership, Leadership Development, Adaptability, Resilience, Teamwork, Team Building, Team Management, Dealing With Ambiguity, Collaboration, Professional Development, Diversity and Inclusion, Business, Productivity, Problem Solving, Change Management, Decision Making
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Email Marketing, Data-Driven Marketing, Gap Analysis, Marketing Analytics, Performance Analysis, Microsoft Excel, Campaign Management, Data-Driven Decision-Making, Performance Measurement, Variance Analysis, Performance Improvement, Data Analysis, Performance Reporting, Correlation Analysis
Beginner · Course · 1 - 4 Weeks

Creo Incubator
Skills you'll gain: Go To Market Strategy, Product Development, Value Propositions, Growth Strategies, Experience Design, New Product Development, Market Analysis, Data-Driven Marketing, Strategic Marketing, Market Research, User Experience, Customer Analysis, Marketing Strategies, Market Opportunities, Target Market, Market Intelligence, Product Marketing, Target Audience, Marketing Analytics, Marketing Planning
Intermediate · Course · 1 - 3 Months