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  • Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.


Popular Customer Insights Courses and Certifications


  • C

    Coursera

    Introducción a CRM con HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Email Marketing, Customer Relationship Building, Dashboard, Customer Data Management, Customer Acquisition Management, Integrated Marketing Communications, Sales Pipelines

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Copilot for Beginners: Create a Powerpoint Presentation

    Skills you'll gain: Microsoft Copilot, Microsoft PowerPoint, Presentations, Productivity Software, Microsoft 365, Sales Presentations, Prompt Engineering, Microsoft Word, Generative AI, Artificial Intelligence, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Technology & Entrepreneurship

    Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Problem Solving, Customer Analysis, Presentations, Creative Thinking, Target Audience, Brainstorming, Customer Insights, Market Opportunities, Team Oriented, Market Research, Ideation, Solution Design, Business Research, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    80 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Neuromarketing

    Skills you'll gain: Research Design, Science and Research, Laboratory Research, Research Methodologies, Research, Consumer Behaviour, Influencing, Marketing Psychology, Case Studies, Persuasive Communication, Statistical Analysis, Ethical Standards And Conduct, Data Collection, Advertising, Behavioral Economics, Data Analysis Software, Biomedical Technology, Marketing Communications, Experimentation, Neurology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    39 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    M

    Macquarie University

    Habilidades de Excel para el negocio: Intermedio I

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Dashboard, Excel Formulas, Data Analysis Expressions (DAX), Consolidation, Data Visualization, Data Integration, Data Management, Data Cleansing, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    116 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Innovation, Customer Analysis, Creative Thinking, Target Audience, Customer Insights, Market Research, Entrepreneurship, Problem Solving, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    S

    Stanford University

    Giving 2.0: The MOOC

    Skills you'll gain: Philanthropy, Fundraising, Resource Utilization, Social Impact, Community Development, Program Evaluation, Lifelong Learning, Collaboration, Strategic Decision-Making, Professional Networking, Social Media, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    207 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Innovation Strategy: Developing Your Fintech strategy

    Skills you'll gain: FinTech, Digital Transformation, Innovation, Financial Services, Business Transformation, Technology Strategies, Banking, Business Strategy, IT Management, Organizational Strategy, Strategic Partnership, Organizational Structure

    4.6
    Rating, 4.6 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    El plan de marketing

    Skills you'll gain: Marketing Planning, Marketing Strategy and Techniques, Marketing Management, Business Strategy, Product Strategy, Marketing Budgets, Marketing Communications, Advertising Campaigns, Brand Marketing, Product Marketing, Customer Acquisition Management, Integrated Marketing Communications, Target Market, Competitive Analysis, Promotional Strategies, Brand Management, Market Analysis, Customer Retention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    158 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Data Analysis Using SQL

    Skills you'll gain: Database Design, Data Manipulation, SQL, Relational Databases, Database Management, Data Analysis, Data Cleansing, Databases, Query Languages, Data Transformation, MySQL Workbench, Data Integrity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Skills and Best Practices for Cloud Support Associates

    Skills you'll gain: Root Cause Analysis, Customer Relationship Building, Customer Relationship Management, Problem Management, Verbal Communication Skills, Customer Support, Amazon Web Services, Communication, Cloud Solutions, Technical Support, Cloud Security, Cloud Services, Automation, Collaboration, Incident Management, Generative AI, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    How to Develop an Account Strategy

    Skills you'll gain: Account Strategy, Account Management, Customer Success Management, Customer Engagement, Customer Relationship Building, Customer Relationship Management, Milestones (Project Management), Growth Strategies, Expectation Management, Relationship Management, Data-Driven Decision-Making, Drive Engagement, Goal Setting, Needs Assessment

    4.2
    Rating, 4.2 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer insights courses

  • Introducción a CRM con HubSpot: Coursera
  • Copilot for Beginners: Create a Powerpoint Presentation: Coursera
  • Technology & Entrepreneurship: Arizona State University
  • Neuromarketing: Johns Hopkins University
  • Habilidades de Excel para el negocio: Intermedio I: Macquarie University
  • Curiosity: A Necessary Ingredient for Successful Innovation: Arizona State University
  • Giving 2.0: The MOOC: Stanford University
  • Innovation Strategy: Developing Your Fintech strategy: Copenhagen Business School
  • El plan de marketing: IE Business School
  • Data Analysis Using SQL: Fractal Analytics

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