Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Game Theory, Business Strategy, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, Market Opportunities, Go To Market Strategy, Market Dynamics, New Product Development, Market Analysis, Product Design, Innovation
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Corporate Communications, Storytelling, Internal Communications, Strategic Communication, Social Media, Interpersonal Communications, Employee Engagement, Telecommuting, Public Relations, Social Media Content, Stakeholder Communications, Business Communication, Communication Strategies, Communication, Media and Communications, Marketing and Public Relations
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Graphic and Visual Design Software, Graphic Design, Design Elements And Principles, Creative Design, Marketing, Design Software, Content Creation, Data Sharing
Beginner · Guided Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Test Planning, Test Tools, Configuration Management, Software Testing, Test Automation, Integration Testing, System Testing, Software Quality Assurance, Risk Management, Test Case, Risk Management Framework, Issue Tracking, Performance Testing, Version Control
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic Design, Collaborative Software, Design Software, Content Creation, User Accounts, Computer Literacy, Marketing
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Loss Prevention, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Security, Threat Management, Security Controls, Google Cloud Platform, Data Security, Vulnerability Management, Threat Detection, Infrastructure Security, Continuous Monitoring, IT Automation, Identity and Access Management
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Customer experience strategy (CX), Customer experience improvement, Product Development, Consumer Behaviour, Business Research, User Research, Persona Development, Product Management, Market Research, Process Mapping, Case Studies, Product Strategy, Innovation, Needs Assessment
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Graphic and Visual Design, Color Theory, Creativity, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Target Audience, Customer Insights, Social Media Campaigns, Marketing Analytics, Social Media Marketing, Social Media, Marketing, Marketing Budgets, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Entrepreneurship, Promotional Strategies, Business Modeling, Business Leadership, New Business Development, Strategic Thinking, Digital Content, Innovation, Content Creation, Digital Transformation, Entrepreneurial Finance, Marketing Budgets, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Skills you'll gain: Dashboard, Cloud Applications, Social Media Management, Social Media Content, Social Media, Web Applications, User Accounts, Marketing Communications, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Workflow Management, Spreadsheet Software, Project Management Software, Email Automation, Data Entry, Calendar Management, Excel Formulas, Automation, Data Import/Export, Collaborative Software, Data Sharing, User Accounts
Beginner · Course · 1 - 3 Months