Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Skills you'll gain: User Research, User Feedback, Business Research, Data Collection, Market Research, Data Compilation, Business Analysis
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding
Intermediate · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Problem Solving, Customer Analysis, Presentations, Creative Thinking, Target Audience, Brainstorming, Customer Insights, Market Opportunities, Team Oriented, Ideation, Market Research, Solution Design, Business Research, Complex Problem Solving
Beginner · Specialization · 3 - 6 Months

S.P. Jain Institute of Management and Research
Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Prototyping, 3D Modeling, Industrial Design, Computer-Aided Design, Manufacturing Processes, Cost Estimation, Research and Design, Materials science, Mechanical Engineering, Electronics
Beginner · Course · 1 - 4 Weeks

University of Alberta
Skills you'll gain: International Relations, Socioeconomics, Cultural Sensitivity, Global Marketing, Cultural Diversity, Natural Resource Management, World History, Culture, Sustainable Development, Economic Development, Economics, Environment and Resource Management, Governance
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Design Elements And Principles, Graphic and Visual Design, Content Creation, Design, Graphic Design, Photo Editing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Animations, Instagram, Creative Design, Social Media Content, Content Creation, Graphic Design, Design Elements And Principles, Design, Real Estate
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Relationship Management, Customer Analysis, Personalized Service, User Feedback, Employee Surveys, Contextual Advertising
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Animations, Adobe Express, Content Creation, Design Elements And Principles, Graphic and Visual Design, Graphic Design, Design, Editing
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Power Electronics, electromagnetics, Electrical Engineering, Electronic Systems, Electronics, Electronics Engineering, Electrical Systems, Computer-Aided Design, Technical Design, Control Systems, Simulation and Simulation Software, Design Specifications
Build toward a degree
Intermediate · Course · 1 - 4 Weeks