Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Performance Metric, Campaign Management, Performance Analysis, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Registration, Advertising, Digital Marketing, Copywriting, Target Audience, Performance Management
★ 4.5 (17) · Beginner · Specialization · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Online Advertising, Search Engine Marketing, Digital Advertising, Web Presence
Mixed · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Instagram, Facebook, TikTok, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Video Production, Social Media Content, Social Media Management, Search Engine Optimization, Paid media, Marketing, Online Advertising, Social Media Campaigns, Advertising, Driving engagement, Event Marketing, Growth Strategies
★ 4.6 (8) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Instagram, Web Analytics, Keyword Research, Google Analytics, LinkedIn, Blogs, Vibe coding, Lead Generation, Web Analytics and SEO, Events and Conferences, Copywriting, Content Optimization, Professional Networking, Video Production, Social Media Content, Promotional Materials, Social Media Management, Social Media, Growth Strategies, Search Engine Optimization
★ 4.8 (17) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Content Optimization, Web Content, Content Development and Management, Blogs, Content Management, Content Creation, Writing and Editing, Writing, Editing, Driving engagement
★ 4.6 (8) · Beginner · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Market Research, Marketing Planning, Marketing Strategies, Meta Ads Manager, Blogs, Marketing, Marketing Effectiveness, Podcasting, Video Production, Growth Strategies, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Paid media, Marketing Channel, Content Creation, Product Promotion, Online Advertising, Digital Advertising, Digital Marketing
★ 4.5 (28) · Beginner · Specialization · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Generative Engine Optimization (GEO), Search Engine Optimization, Google Gemini, Content Optimization, Anthropic Claude, ChatGPT, Brand Awareness
★ 4.5 (11) · Mixed · Course · 1 - 3 Months

Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Content Scheduling, Content Creation, Data-Driven Marketing, Customer Retention, Social Media Analytics, Customer Relationship Building, E-Commerce, Digital Marketing, Driving engagement, Keyword Research, Social Media Campaigns, Campaign Planning, Brand Marketing
★ 4.6 (46) · Beginner · Specialization · 1 - 3 Months

University of Arizona
Skills you'll gain: Web Analytics, Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, User Experience Design, Google Ads, Search Engine Optimization, Digital Marketing, Digital Marketing Campaigns, Content Marketing, Cross-Channel Marketing, Keyword Research, Data-Driven Decision-Making, Social Media Strategy, Marketing Channel, Marketing Analytics, Marketing Strategy and Techniques, Marketing Planning, Customer Engagement, Target Audience
★ 4.6 (8) · Intermediate · Specialization · 3 - 6 Months

Skillshare
Skills you'll gain: Content Optimization, Content Development and Management, Web Analytics and SEO, Writing and Editing, Driving engagement, Frontend Performance, Digital Marketing Tools, Analysis, Prioritization
★ 4.6 (16) · Beginner · Specialization · 3 - 6 Months

LearnKartS
Skills you'll gain: Prompt Engineering, Copywriting, Content Development and Management, Social Media Content, Content Creation, Social Media Marketing, Web Content, Content Strategy, Content Marketing, Digital Content, Advertising, Marketing Communications, Campaign Management, Email Marketing, Digital Marketing, Online Advertising, Persona Development, Target Audience, Lead Generation, Writing
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Content Optimization, Marketing, Content Creation, Social Media
★ 4.8 (3.7K) · Intermediate · Course · 1 - 4 Weeks