Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Skills you'll gain: Generative Engine Optimization (GEO), Content Performance Analysis, Search Engine Optimization, Content Optimization, Generative AI, Web Analytics and SEO, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Ethical Standards And Conduct, Data Strategy
★ 4.6 (50) · Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Digital Advertising, Target Audience, Search Engine Marketing, Online Advertising, Persona Development, Customer Analysis, Conversion Funnel Analysis, Content Optimization, Marketing Strategy and Techniques, Advertising Campaigns, Marketing Strategies, Customer Engagement
★ 4.8 (7.9K) · Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Data Storytelling, Performance Measurement, Digital Media Strategy, Performance Metric, Search Engine Marketing, Conversion Funnel Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Web Analytics and SEO, Digital Marketing, Customer Engagement, Marketing Planning, Marketing Strategies, Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Performance marketing
★ 4.8 (32K) · Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Instagram, Facebook, TikTok, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Video Production, Social Media Content, Social Media Management, Search Engine Optimization, Paid media, Marketing, Google Ads, Keyword Research, Online Advertising, Social Media Campaigns, Advertising, Driving engagement
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Content Optimization, Web Content, Web Analytics and SEO, Content Development and Management, Blogs, Content Management, Content Creation, Writing and Editing, Maintainability, Writing, Content Marketing, Editing, Driving engagement
★ 4.6 (8) · Beginner · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Google Ads, Search Engine Optimization, Pay Per Click Advertising, Online Advertising, Web Analytics and SEO, Search Engine Marketing, Web Presence
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Keyword Research, LinkedIn, Blogs, Lead Generation, Web Analytics and SEO, Events and Conferences, Copywriting, Content Optimization, Professional Networking, No-Code Development, Video Production, Web Analytics, Sales Presentations, Social Media Content, Promotional Materials, Social Media Marketing, Growth Strategies, Search Engine Optimization, Google Ads
★ 4.9 (16) · Beginner · Specialization · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Generative Engine Optimization (GEO), Large Language Modeling, Search Engine Optimization, Google Gemini, LLM Application, Content Optimization, Anthropic Claude, ChatGPT, Influencing, Artificial Intelligence, Content Strategy, Brand Awareness, Branding
★ 4.3 (7) · Mixed · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Market Research, Marketing Planning, Marketing Strategies, Meta Ads Manager, Blogs, Marketing, Marketing Effectiveness, Podcasting, Video Production, Growth Strategies, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Shared Media, Paid media, Marketing Channel, Google Ads, Content Creation, Social Media Management, Web Presence
★ 4.5 (25) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Digital Marketing, Search Engine Optimization, Digital Advertising, Online Advertising, Campaign Management, Keyword Research, Marketing, Paid media, Digital Marketing Tools, Marketing Strategy and Techniques, Digital Publishing, Target Audience, Pay Per Click Advertising, Google Ads, Search Engine Marketing, Digital Media Strategy, Social Media Campaigns, Email Marketing, Web Analytics and SEO, Digital Content
Intermediate · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Keyword Research, Search Engine Optimization, Content Optimization, Competitive Analysis, Web Analytics and SEO, AI Enablement, Content Development and Management, Competitive Intelligence, Content Strategy, Content Performance Analysis, Benchmarking, AI Workflows, Gap Analysis, Content Creation, LLM Application, Generative AI, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Content Optimization, Content Strategy, Marketing, Content Creation, Social Media
★ 4.8 (3.7K) · Intermediate · Course · 1 - 4 Weeks